G2

Ivan G.

Marketing Director

Mid-Market (51-1000 emp.)

5/15/2025

"A Cost-Effective Solution for Multiple Business Needs"

4.5/5

What do you like best about Canto?

Portals is a great feature and it’s easy to manage users, user groups, and content. We’ve built almost 20 portals for different audiences, both internal and external. Version control is important to us, and we use Canto links to add documents like brochures, spec sheets, and similar files to our website, so we only need to update a single file in Canto. Upload links are also very useful for collecting content from different sources and getting it into Canto. Review collected by and hosted on G2.com.

What do you dislike about Canto?

Smart tags could definitely be improved. It would help if there were a way to feed the AI references, instructions, and guidelines up front so the functionality is more accurate and consistent. With our products, smart tags have mostly been a miss so far, and it would be nice to fully automate tagging instead of relying on manual input. Review collected by and hosted on G2.com.

What problems is Canto solving and how is that benefiting you?

Centralizing and standardizing access to all approved documents and assets is a major priority for us. Because our business has not been fully integrated yet, having one consistent place to find the right materials is key. Before Canto, documents and assets were scattered across multiple Sharepoint sites and hard drives, which made it difficult to know what was current and approved.

Another important area is process optimization: approving, releasing, and updating content with stakeholders across various teams. Strong version control matters a lot here, so everyone is working from the latest, correct files.

Finally, the portals are valuable for serving different types of users and consumers, both internal and external, depending on what they need access to. Review collected by and hosted on G2.com.