G2

Ravi P.

Founder

Mid-Market (51-1000 emp.)

6/10/2019

"Great Partner for an Early-Stage Marketing Team"

5/5

Describe the project or task Buttered Toast helped with:

Buttered Toast helped us with product marketing / positioning. We have always struggled to differentiate our product in a very crowded space, and David did a great job of interviewing people at our company, interviewing our customers, and using a smart, structured methodology to refine our positioning. We also got a lot of great, candid customer feedback which we hadn't heard ourselves. Review collected by and hosted on G2.com.

What do you like best about Buttered Toast?

When we worked with Buttered Toast, our marketing team was only one person. We had very few resources, and they were able to work around that. Other firms we've worked with in the past have been more restricted in what they're able to do when we are resource-constrained. Review collected by and hosted on G2.com.

What do you dislike about Buttered Toast?

I can't think of anything that I would say we disliked. Review collected by and hosted on G2.com.

What problems is Buttered Toast solving and how is that benefiting you?

We were iterating on our product marketing and positioning. By working with Buttered Toast, we zeroed in on a brand promise and positioning that resonated more strongly with our customers. Review collected by and hosted on G2.com.