G2

Kenny K.

Web Production Manager Responsible for SEO, Web Design, & Social Media Marketing

Small-Business (50 or fewer emp.)

12/12/2017

"Buffer Helps Our Business Automate Social Media and Still Retain Quality"

4/5

What do you like best about Buffer?

Buffer is a great way for any business to syndicate their content out to all the major social networks. There's enough customization, though, to retain the quality of each post. Buffer is just a great way to centralize all your networks so that you don't have to constantly log in to each network to post. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Buffer could utilize more networks. While the major networks are important, there are so many other networks that bring in traffic and would be a great addition to the platform. Buffer could also have an option to change up each post, so that the text isn't exactly the same for each post. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Make sure to utilize the "post via email" feature. This can help syndicate posts to all the networks through Apps such as IFTTT without limiting you to just one social network. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Without Buffer, we would spend significantly more time logging into each network and posting. This wastes time and takes away from more important tasks. Buffer allows our company to focus on what's important while also allowing us to post our content on social media to bring in more traffic, leads and revenue. Review collected by and hosted on G2.com.