G2

Carlos .

CEO

Small-Business (50 or fewer emp.)

10/25/2026

"Useful Brand Monitoring Tool, but Some Results Lack Relevance"

5/5

What do you like best about Brand24?

I like that Brand24 brings online mentions from different sources into one dashboard. The source and sentiment filters make it easier to explore results, and the overview of mentions, estimated reach, and social interactions provides a useful starting point for understanding a brand's online visibility. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

Some results are not directly relevant to the brand being monitored. For example, I found social media posts that included the Brand24 hashtag among unrelated hashtags, as well as websites that mentioned the brand's domain without actually discussing the product. This means that some manual review is needed to identify meaningful mentions. I would also like to have more clarity on how to manage or exclude irrelevant results. Review collected by and hosted on G2.com.

What problems is Brand24 solving and how is that benefiting you?

Brand24 helps bring online mentions from different sources into one dashboard, making it easier to monitor a brand's online visibility without checking multiple websites and social media platforms individually. The filters and summary metrics provide a useful starting point for identifying mentions and exploring conversations. During my initial evaluation, I found it helpful to have this information organized in one place, although checking the context of individual results is still important to ensure they are relevant. Review collected by and hosted on G2.com.