G2

Reflex S.

Marketing Manager

Small-Business (50 or fewer emp.)

8/26/2026

"Great tool for tracking brand visibility and competitors"

5/5

What do you like best about Brand24?

The data is presented in a very clear and intuitive way, and the dashboard is easy to navigate. This makes it simple to track the progress of our brand’s online visibility, monitor relevant mentions, and keep an eye on our competitors and their performance. Good value for money, especially considering the insights and competitive monitoring capabilities it provides. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

One challenge is the limitation on the number of keywords, especially in our case, as our company name is not unique and often appears in unrelated conversations. This makes filtering out irrelevant mentions more difficult. Additionally, when setting up a keyword phrase, adding another word that may appear in different forms or variations is counted as a separate keyword, which can quickly use up the available keyword limit. Review collected by and hosted on G2.com.

What problems is Brand24 solving and how is that benefiting you?

Brand24 helps us monitor how often our brand is mentioned in news articles, media coverage, and other online sources. Most importantly, it lets us compare our visibility with competitors, see whether our share of mentions is rising or falling, and gauge overall brand awareness. It also helps us understand who is more frequently positioned as the primary source of information in our industry - our brand or our competitors. Review collected by and hosted on G2.com.