# BarTender Reviews **Vendor:** Seagull Software **Category:** [Barcode Software](https://www.g2.com/categories/barcode) **Average Rating:** 4.2/5.0 **Total Reviews:** 39 ## About BarTender BarTender by Seagull connects your mission-critical labeling & RFID tracking, business data & systems, and printing operations to enable transparent, resilient, and cost-effective supply chains. ## BarTender Reviews ### 1. Effortless Label Creation with Robust Capabilities **Rating:** 5.0/5.0 stars **Reviewed by:** Tom l. | sales and marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2026 **What do you like best about BarTender?** I really like that BarTender lets us print pretty much anything instantly in black and white, which is great for our needs. We use it a lot for creating thermal transfer labels, especially when we're doing product markings, box labels, and UPC and date code labels. Another thing I find valuable is its capability to do private label mockups for customers or print out limited edition SKU identifiers. It's super handy because we often do private label items for customers. In cases where customers don’t supply their own labels, we can easily create simple black and white ones in-house. Plus, before going for full-color printing, we can check out a black and white concept first, thanks to BarTender. The setup was extremely easy—just install, connect the printer, and we were good to go. Overall, the software is extremely robust, and I haven’t encountered issues other than the photo attachment aspect. **What do you dislike about BarTender?** Attaching photos to a label can be a bit blurry. Re-creating a label without a digital file by scanning and importing it as a picture works okay, but it would be nice to have some AI tool that can read and transcribe the text from the photo. **What problems is BarTender solving and how is that benefiting you?** BarTender allows us to print ad hoc labels for packaging, especially for foodservice items. It lets us quickly create black and white mockups and private labels for customers, offering flexibility and instant printing capabilities. ### 2. Seamlessly Meets Regulatory Needs with User-Friendly Interface **Rating:** 5.0/5.0 stars **Reviewed by:** Estar M. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about BarTender?** I find BarTender incredibly useful for printing labels for the medical devices we manufacture. It provides me with the appropriate tools to handle regulatory requirements both for the EC and US market in a high-quality and user-friendly environment. I particularly appreciate its high-quality machine interface, which simplifies usage, and its versatile functions that offer a wide range of possibilities. The ability to devise labels quickly and achieve high quality in a fraction of the time, thanks to its graphical human interface, is a big plus. Additionally, the initial setup was very easy, almost click-and-play. **What do you dislike about BarTender?** I Believe the only feature which bothers me from time to time is the situation in which printer usage in erroneous manner disrupts the ongoing work flow . **What problems is BarTender solving and how is that benefiting you?** I use BarTender for printing labels, helping me meet regulatory requirements with a user-friendly interface. Its high-quality machine interface and versatility let me create labels quickly and efficiently, saving time while ensuring quality. ### 3. Faster, Standardized Label Design, with SAP Integration **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about BarTender?** Label Template design is so much easier and quicker through BarTender than other programmes used previously. The best thing is not needing to re-create a new label template each time a new SKU is introduced, as the integration with SAP automates the design process, standardizing design across multiple products and production lines. **What do you dislike about BarTender?** The integration and conditional logic can be confusing to utilize but, that said, there are several ways to produce the desired end result. The most frustrating aspect encountered so far was embedding UDI requirements in a data matrix barcode; this took some time to get to the desired layout and GTIN to print, but eventually figured it out. **What problems is BarTender solving and how is that benefiting you?** BarTender was implemented to automate label design and reduce the potential for printing errors. Since implementation, printing label samples for newly introduced SKUs has become almost instant. Sending labels for printing on the production lines has also reduced operator input to a single order entry; from there, one click can send different label templates to multiple printers at the same time. BarTender has also made it possible to implement additional controls, which helps further reduce errors. ### 4. Streamlines Labeling with Ease, Needs Better Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Eric W. | Principal **Reviewed Date:** January 30, 2026 **What do you like best about BarTender?** I like that BarTender is one application that I can use across several different processes. I appreciate that it does not have a lot of software or hardware requirements, making it accessible. The software is very easy to use and somewhat intuitive, which allows me to train someone quickly. This saves time and lets me use the product effectively without spending much time on learning. **What do you dislike about BarTender?** The ability to automate BarTender is a little bit involved. Not that it can't be done, but it does take some of that learning. Accessing the resources that train that aspect of BarTender does not work as well for us and could be improved. **What problems is BarTender solving and how is that benefiting you?** I use BarTender for labeling products and processes, helping us identify them effectively for customers. It’s intuitive and easy to train others quickly, saving learning time. ### 5. Effortless Label Creation with Intuitive Design **Rating:** 5.0/5.0 stars **Reviewed by:** Etigui G. **Reviewed Date:** December 17, 2025 **What do you like best about BarTender?** I appreciate BarTender for its wide range of encoding options, which is a real asset in various industries. The RFID coding feature is impressive, and I love the ability to print directly from spreadsheets, which minimizes numerical errors. The design tool for creating professional barcode labels is amazing, allowing me to design both simple and complex labels with ease. Printing and customizing labels is so convenient. The intuitive setup makes it easy to get started, and the integration generator is a powerful way to automate many processes. **What do you dislike about BarTender?** We have never encountered any problems with the Bartender labeling software so far. **What problems is BarTender solving and how is that benefiting you?** BarTender offers a range of encoding options, simplifies RFID coding, prevents numerical errors when printing from spreadsheets, and features a strong design tool for creating diverse labels. It's intuitive and facilitates automation, making it a versatile and valuable asset. ### 6. Constantly Improving and Always Impressive **Rating:** 5.0/5.0 stars **Reviewed by:** Stephen T. | IT/IS Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2025 **What do you like best about BarTender?** The fact that it is being improved all the time and we still have the ability to upgrade from version 10.1.4. **What do you dislike about BarTender?** Nothing. Everything I have used and every person I have worked with at BarTender has been up to par. **What problems is BarTender solving and how is that benefiting you?** They make it easy to integrate with other packages, all we have to do is send the server name of the BarTender instance we will be accessing, the .btw file we want to use, the printer we want to print to, the number of copies we want to print, and the data that will be used to print the label. ### 7. Great Labeling Software with Tons of Options **Rating:** 5.0/5.0 stars **Reviewed by:** Lisa S. | Electronics Department Supervisor, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2025 **What do you like best about BarTender?** I like the ease of use and the wide variety of label types, barcode types and personalization options. **What do you dislike about BarTender?** The only thing I dislike about Bartender is the price. I use Bartender for work. If my employer didn't purchase it, I couldn't afford to purchase it. If there was a more affordable personal version of the software, I would also use it for my home art business. **What problems is BarTender solving and how is that benefiting you?** Bartender has made it easier to print all the information I need on one label instead of having to use multiple software's to include QR codes, barcodes and serialization of products. ### 8. Great Opportunity to Create & Design Unique Labels **Rating:** 4.0/5.0 stars **Reviewed by:** Azer H. | MC Materials Controller, Mid-Market (51-1000 emp.) **Reviewed Date:** January 31, 2026 **What do you like best about BarTender?** Bartender give us opportunity to create & design unique labels **What do you dislike about BarTender?** Using excel data base give us opportunity to retrieve data used a years ago which is very helpful **What problems is BarTender solving and how is that benefiting you?** It's provide huge information on each product item which we storing & shipping ### 9. Flexible, Easy to Implement, and Backed by Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Rob C. | Senior Consultant / Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 27, 2026 **What do you like best about BarTender?** It’s flexible and easy to implement. The technical support has been great as well. **What do you dislike about BarTender?** Seriously, I don’t have anything negative to report. **What problems is BarTender solving and how is that benefiting you?** I use it for producing labels for ERP projects. ### 10. Great But some features doesn’t work as it did before **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Chemicals | Small-Business (50 or fewer emp.) **Reviewed Date:** February 26, 2026 **What do you like best about BarTender?** It’s very helpful, especially if you work with a large number of references. **What do you dislike about BarTender?** The print station is much slower than the previous version. Also, the option to adjust the letter size based on the box doesn’t work anymore, even though it did in the earlier version. **What problems is BarTender solving and how is that benefiting you?** Printing a large amount of references. ## BarTender Discussions - [What is a BarTender file?](https://www.g2.com/discussions/what-is-a-bartender-file) - [Is BarTender basic free?](https://www.g2.com/discussions/is-bartender-basic-free) - [What is barcode software?](https://www.g2.com/discussions/what-is-barcode-software) - [How do bartenders create barcode labels?](https://www.g2.com/discussions/how-do-bartenders-create-barcode-labels) - [when will you have mobile software available for apple iOS?](https://www.g2.com/discussions/when-will-you-have-mobile-software-available-for-apple-ios) - 1 upvote - [View BarTender pricing details and edition comparison](https://www.g2.com/products/bartender/reviews/bartender-review-4424152?section=pricing&secure%5Bexpires_at%5D=2026-05-22+18%3A42%3A26+-0500&secure%5Bsession_id%5D=d8e1e82b-da7b-4d51-b7c1-2e8560689d1c&secure%5Btoken%5D=d5f32ef42104a0791c6f1759b5a7d711cb9a4fb958450643cda7aa825cdcfd04&format=llm_user) ## BarTender Integrations - [Infor SyteLine](https://www.g2.com/products/infor-syteline/reviews) - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews) - [Microsoft SQL Server](https://www.g2.com/products/microsoft-sql-server/reviews) - [Microsoft Word](https://www.g2.com/products/microsoft-word/reviews) - [PostgreSQL](https://www.g2.com/products/postgresql/reviews) - [SAP ECC](https://www.g2.com/products/sap-ecc/reviews) - [SAP HANA Cloud](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews) - [Syspro](https://www.g2.com/products/syspro/reviews) ## BarTender Features **Design** - Templates - WYSIWYG - Compliance - Autofill **Barcode support** - Symbologies - Serialization - Standard formatting - Printing - Integrations **Inventory Management - RFID** - Stock Levels - Inventory Tracking **Printing** - Printers - Barcodes - Security **Design** - Label formats - WYSIWYG editor - Color editor - Graphics import - 1D and 2D barcodes - RFID Encoding **Integration Capabilities - RFID** - Enterprise Resource Planning (ERP) - Warehouse Management Systems (WMS) ## Top BarTender Alternatives - [Loftware Cloud](https://www.g2.com/products/loftware-cloud/reviews) - 4.3/5.0 (79 reviews) - [EZO](https://www.g2.com/products/ezo/reviews) - 4.4/5.0 (386 reviews) - [Fishbowl Inventory](https://www.g2.com/products/fishbowl-inventory/reviews) - 4.0/5.0 (267 reviews)