G2

Shishir G.

Managing Director

Small-Business (50 or fewer emp.)

7/21/2026

"A solid OEM advertising partner for mobile-first growth"

5/5

What do you like best about AVOW?

The team is responsive and easy to work with. The onboarding process was smooth and they were helpful in explaining how the different OEM channels work, including things like impression tracking and MMP integration. Having a single point of contact who understands the technical side as well as the campaign side made things much easier on our end. Review collected by and hosted on G2.com.

What do you dislike about AVOW?

The reporting and analytics could be more granular. Early on it was not entirely clear how to reconcile install numbers across our MMP and the app store platform, and getting that clarity took some back and forth but it was eventually solved. Review collected by and hosted on G2.com.

Recommendations to others considering AVOW:

If you are looking to grow on Android OEM stores and are not sure where to start, AVOW is a good entry point. Come in with a clear sense of your CAC targets and the markets you want to focus on, and the team will help you structure accordingly. Review collected by and hosted on G2.com.

What problems is AVOW solving and how is that benefiting you?

We needed a way to reach users on OEM app stores like Vivo and Oppo, channels that are difficult to access directly. AVOW gave us a straightforward path to run campaigns on these platforms without having to manage multiple relationships ourselves. For a startup targeting emerging markets where these devices are common, that kind of consolidated access has been genuinely useful. Review collected by and hosted on G2.com.