
Their keyword tracking tool is a fantastic piece of software. Super easy to upload keywords in bulk, tag them into relevant topics, add in regional tracking, device tracking and there are custom prompts to show where page fluctuations are occurring or cannibalization issues (and more).
Additionally, for tasks such as competitor research, auditing your site health and FAQ research are great and all in one platform so you're not using SEMRush, ahrefs and Keyword Planner etc for one task.
Probably the best part of Authoritas is how the team is so receptive to new ideas and improvements. They are constantly updating the tool, tweaking elements to make it work better and bring in better data. And whenever you need customer support they respond almost instantly - I can't really speak highly enough about the team! Review collected by and hosted on G2.com.
As of yet, there's nothing I've come across that I dislike. It's a constantly evolving tool that's is so far managing to keep up with demanding environment. Review collected by and hosted on G2.com.