I really like the ability to integrate numerous tools and the capacity to process data almost in real-time with a focus on growth. This allows me to fully connect my products, projects, and apps and have an overview of everything my user does, how they are acquired, how much revenue they generate, etc. With Amplitude Analytics, I can create funnels, dashboards, and segmentations for analysis, as well as have the possibility to build cohorts to be more precise in our CRM campaigns. The initial setup was quite good, though it's still a challenge to customize everything for uniformity. Review collected by and hosted on G2.com.

I would like to be able to define from the UI the information received in the payloads of each integration to align more custom between tools. Perhaps it would have been easier if Amplitude showed each field of the payload and allowed customization of how I expect them to be interpreted. Review collected by and hosted on G2.com.