
I find the precise filtering by roles and company sizes particularly strong. In the B2B sector, blanket email waves bring us nothing – we need to reach exactly the people in product development or technical purchasing who also have decision-making authority. Amplifa manages surprisingly well to identify exactly these contacts and formulate initial messages so that they appear like an individual note from colleague to colleague. Review collected by and hosted on G2.com.
The initial configuration requires discipline. Anyone who thinks they can enter two keywords and have appointments rolling in the next day will be disappointed. You really need to sharpen your Ideal Customer Profile (ICP) precisely at the beginning and closely guide the AI in the first few weeks until the approach is 100% spot on. Review collected by and hosted on G2.com.