G2

Dave K.

Executive Coach & Advisor

Small-Business (50 or fewer emp.)

12/22/2020

"A secret weapon for brands on Amazon"

5/5

Describe the project or task Amify helped with:

Managed our end-to-end Amazon FBA business including advertising, logistics, and content. Review collected by and hosted on G2.com.

What do you like best about Amify?

Amify is an invaluable partner for our business. In less than a year of working together, they have increased our sales on Amazon nearly 10X including an extremely successful launch of a new product. There are hundreds of "Amazon Agencies" out there. The problem is that the majority of them are ill-fitted for brands. The competitors are either "resellers" that basically act like a retailer using FBA, a glorified media agency, or a very small agency that leverages questionable tactics to grow your business. Amify on the other hand is run by brand marketers that have experience working for some of the large CPG companies in the world. With this background, they are able to offer strategic and tactical assistance that allows your brand to use Amazon FBA as a Direct to Consumer channel. They go beyond just managing your advertising on Amazon and focus on the complete Amazon go-to market including the supply chain. I cannot imagine running my Amazon business without Amify as my partner. Review collected by and hosted on G2.com.

What do you dislike about Amify?

In our situation, there are no downside to working with Amify. It is a strategic choice whether outsourcing your Amazon work flow is the right approach for your brand. If that is the right choice for your brand, Amify is Review collected by and hosted on G2.com.

What problems is Amify solving and how is that benefiting you?

The major problem that Amify helps us to solve is best in class execution on Amazon. With the rules of Amazon constantly changing and new competitors emerging every day, a brand needs a dedicated team focused on the channel. But the problem is that rarely can this be a single person because you need expertise in the supply chain, content creation, and advertising. Instead of 3 or more people to do this work, Amify brings a complete team with these diverse skillsets. The result is a more efficient team and cost structure plus Review collected by and hosted on G2.com.