What I like best is the ability to connect marketing directly to the customer data already in Salesforce. Agentforce creates an opportunity to move beyond traditional campaigns toward more personalized, timely engagement while reducing the manual work required from marketing teams. For nonprofits and associations, that can make a significant difference in how they engage members, donors, and constituents. Review collected by and hosted on G2.com.

The product landscape still feels too fragmented and complicated. It can be difficult to understand which marketing products an organization actually needs, how they work together, and what the true cost will be. I’d like to see a simpler, more unified experience with clearer packaging and a much easier path from implementation to measurable value. Review collected by and hosted on G2.com.