I really like how Act-On solves my marketing automation needs by bringing the entire marketing journey and all multichannels into one easy tool, instead of using multiple tools. I appreciate how seamless it is and the way it integrates everything into one tool. The pricing is very good, and they offer a wide variety of channels which helps me diversify easily. I use the email marketing tools a lot because newsletters are important to my company. Act-On has great support, which helped me set up my campaigns and ensure good email deliverability. The initial setup was very easy, with a straightforward UI, and the team was helpful in setting it up with support emails. Overall, I find Act-On a really affordable and great tool. Review collected by and hosted on G2.com.

I would say their UI is a little bit outdated, but it's not a big deal at all. Review collected by and hosted on G2.com.