In nutra, the money is decided after the conversion, not at the moment it happens. Chargebacks, refunds, scrub rates, and hold periods matter a lot—if a platform gets any of those wrong, you end up paying out on revenue you never actually keep. Here, hold periods are configurable per offer and per affiliate, conversion status carries through to payouts correctly, and reversals truly reverse instead of leaving behind an orphaned payment. I’ve also got the AI assistant running a daily check for approval-rate anomalies, and it flagged an affiliate whose quality collapsed overnight before it cost us anything meaningful.

We sell supplements direct, and because our growth is entirely partner-led, recruitment is basically the whole game for us. The marketplace has turned into a genuine channel: we’ve signed around fifteen partners through it this year, and several of them are already in our top twenty. Coupon-code attribution works smoothly for influencers who prefer not to use links, and the tiered commission setup means our best performers move up automatically instead of relying on me to remember. Payouts pretty much run themselves, which saves a lot of manual work.

Day to day, this does what I need. I manage around 120 IBs across two regions, each with its own commission arrangement, and I can adjust a deal without having to escalate anything to someone technical. The partner portal supports several languages, which really matters when your IBs aren’t native English speakers. Payout scheduling and hold periods are straightforward to set up and manage. Support has been quick and, just as importantly, they respond to the question I actually asked.