It is a very easy-to-use tool, it provides very complete statistics, the statistics are useful for developing strategies, I like that we can see how long people are on a page, I also like the large amount of user information generated, the reports are quite detailed and complete, it is very useful to count statistics and visits, data can also be exported to other data analysis tools, you can also see paid traffic, it is ideal for daily monitoring of sites.

Is easy to use and they give a daily report

It's better than other tools and it's easy to use.