

Spotlight is the world’s leading analyst relations consultancy, helping B2B brands master Influence Orchestration — ensuring your company shows up in analyst reports, peer reviews, and AI search results where buying decisions are made. For over a decade, we’ve earned the trust of industry giants like Dell, Google, NetApp, WPP, Accenture and ServiceNow – and the next generation of market leaders – by driving business outcomes. Spotlight was founded on a simple but powerful belief: Analyst relations is one of the most influential levers in B2B marketing – and it deserves a seat at the strategy table.