the pricing is really impressive which plans from as low as 9 dollars that allow analytics of upto 3 accounts you got a great deal in hand. one of the major pros is the website, the interface is really simple and there isn't much annoying buttons or graphics in there. it's very easy to access the platform and use it. the website works smoothly even on mobile devices and I find it really easy to use to service even while travelling. the analytics is good and you can even get the finest details like demographics and age of the followers.

What I like about this platform is that I am able to track all the metrics that in such clarity and detail. I am able to understand and track what days am I getting what amount of followers through a really nice bar graph. I can check the number of profile visits I am getting on which day and compare the data to my campaign which was running that day to find out how effective it was. I am able to see the gained and lost followers by day and time. I am able to clearly compare the reach with the impressions. The platform has made it possible to check how many people clicked on one of the contact buttons diveded by Website visits, Get directions click, Message button etc. It has a very beautiful age and gender distinction of all my followers. Shows the percentage of top 20 countries i have the most followers from which is not all as it shows the percentage of the top 20 cities that i have followers from. It even has a chart to show count of followers, time and day of the week that my followers are online. It also shows the top languages my followers speak but I guess that is just assumed by the countries they are from, I am yet to get clarity on this. The platform also gives an influence rating which i really like and all this is just touching the surface of it. It also has a huge number of metrics for my posts and stories.