Open communication, excellent listening to our value prop, and constant feedback loop with helping us really align our priorities.

Extreme attention to detail and helping to connect dots that we wouldn't otherwise have seen. Actionable steps to take.

Yana is a very empathetic designer, always thinking about the user's needs, and they "why" behind their experience. She easily guides clients through what is often a foreign space to them - such as user journeys, empathy maps, etc. This guidance engages clients in a way that puts them at ease without having to become UX professionals themselves but still put users first.