I like the amount of time that it saves me each day, from setting up campaigns to pulling reports. Originally, it was not this easy, but after all of the adjustments/enhancements that have been made with the new interface,I have come to like it a lot.

With DataXu we are able to turn a lot of nubs and handles, in order to continuously improve performance and delivery for our clients. The brand safety features, networks available and user targeting options make the platform one-of-a-kind.

The platform experience is very intuitive and easy to learn for newcomers to the platform. Many of the features are easily added or removed from campaigns by simple drag and drop functionality, making the set up of campaigns really easy and fast. DataXu's platform is good for an international expansion of the tools and services, amking it easy to work with multi-national teams within ghr same platform environment The reporting suite is good, and touches upon all the main relevant KPIs, as well as offering the option to create company and campaign specific reportings. sharing reports with stakeholders is also easy, and needs no big admin work