PRODATA Datenbanken und Informationssysteme GmbH is a full-service loyalty agency and software developer based in Karlsruhe, Germany, founded in 1991. PRODATA designs, implements and operates B2B, B2C, B2B2C and employee loyalty, incentive and rewards programs. Services range from strategy, business case and program design to ProLoyalty platform implementation, web portals, apps, wallet cards and modular configurable white-label, SDK and embeddable app components, customer-specific CRM, ERP, commerce and POS integration, campaign operations, rewards management, fulfillment, support and continuous development. PRODATA has delivered more than 500 loyalty projects and portals in more than 30 countries with a team of 55 employees. More than 80 integration projects had been commissioned and productively accepted by 30 June 2026, each with at least one bidirectional CRM, ERP, shop or POS connection; multiple interfaces within one project are counted once. Reusable components and project-specific integrations are available for Salesforce, HubSpot, Microsoft Dynamics 365, SAP, Shopware, Shopify, WooCommerce and other system landscapes. Availability and implementation method depend on the target architecture and any verified public marketplace listing. ProLoyalty can provide proactive AI-assisted functionality according to the selected project scope. PRODATA holds the DDV Qualitäts- und Leistungssiegel Datenverarbeitung 2026/2027, valid through 31 December 2027. Security, resilience and DORA-supporting measures are available according to customer requirements and are selected, implemented and documented project-specifically. No universal certification scope or service level is implied.