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Primzy

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Average star rating
5.0
Serving customers since
2025
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Primzy

1 review

Primzy is an all-in-one booking platform, CRM, and business management suite built exclusively for independent beauty professionals including hair stylists, nail techs, lash artists, brow artists, estheticians, makeup artists, braiders, spray tan artists, PMU artists, and massage therapists. Clients book online 24/7 from a pro's personal link with no app download and no account required. When a cancellation happens, the next person on the waitlist is notified automatically. Deposits protect every appointment and SMS reminders keep clients showing up. Payments are built in. Client notes, photos, and formula records are stored on every profile so pros never lose track of what works. The built-in CRM keeps every client relationship organized in one place. For marketing, Growth Studio lets pros build and send custom SMS promos and campaigns directly to their client base. No third-party tools required. Beauty Journals give every pro a blog on Google, tied to their bookable profile. No other booking platform does this. Auto-rebook keeps clients returning after every appointment automatically. Smart Analytics delivers ZIP-level data so pros know exactly where their clients are coming from. The AI expense tracker lets pros photograph a receipt and have it logged and categorized instantly. Every pro gets a fully custom webpage. Live video classes let professionals teach and monetize their expertise directly through the platform. Salon Mode supports multi-seat operations. Primzy takes zero commission on a pro's direct client bookings. What stylists earn from their own clients stays with them entirely.

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Jocilyn D.
JD
Jocilyn D.
06/19/2026
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Review source: Organic

Phenomenal All-in-One Booking Solution

I like that Primzy is an all-in-one booking system, which lets me keep all my clients organized effortlessly. The feature that allows clients to pay me directly through the app is a big plus. I can also text reminders through the app, which makes client communication seamless. It's also fantastic that Primzy is student-friendly, so I can use the booking system as a student to book clients I bring to my school. Another thing I appreciate is the improvement Primzy has made in response to user feedback. It's clear they are striving to be the best, and I love that you can even add blogs, making it an all-inclusive website. Plus, it’s offered at a phenomenal monthly price. Setting up Primzy was extremely easy; I got everything set up within an hour or two, which was super simple and quick. I definitely love Primzy and rate it highly over other tools like Booksy, Vagaro, or Gloss Genius.

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What is Primzy?

Primzy is career-investment software built for beauty professionals and the salons they work in — hair stylists, nail techs, lash artists, estheticians, makeup artists, brow artists, braiders, spray tan artists, PMU artists, and massage therapists. Whether you run your own book or work as part of a salon team, Primzy combines scheduling, client CRM, and business growth tools to help you build a sustainable career, not just fill a calendar. Unlike platforms that take a cut of every booking, Primzy charges one flat $40/month with 0% commission on bookings made through your own link, plus $5/month per additional staff seat for salons. Key features: SMS/email booking reminders and waitlists, a full client CRM with formulas and photos, local marketing tools (Growth Studio), real-time business analytics, a branded SEO-optimized website, live and recorded video classes, and multi-staff Salon Workspace tools.

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Year Founded
2025