Most conversation intelligence tools stop at a transcript and a summary. Praiz goes further: its agents extract specific fields from every call, so each conversation becomes structured data we can query and act on, not a recap nobody reopens.
The agents are custom-built for our use case, and the Praiz team configures them with us instead of handing over a blank builder. That's what made the difference between a nice idea and something we actually use every week.
The macro analysis is where it compounds. Rather than reviewing calls one by one, we see patterns across the entire base: recurring objections, which competitors come up and in what context, product feedback themes. That's visibility we simply didn't have before.
The MCP server is the part I didn't expect to use daily. I can query our whole call base directly from Claude, ask a question in plain language, and get an answer grounded in real conversations without opening the product.
Everything then syncs back into the CRM automatically, so reps aren't doing manual data entry after every call.
As a sales manager, what I love most about Praiz is its ability to provide comprehensive insights into our sales calls directly in our CRM. It seamlessly records, transcribes, and analyzes every conversation we have, offering invaluable and accurate data. This allows me to coach my team effectively, identify areas for improvement, and ultimately drive better sales performance
CL
Charles L.
Approved EcoVadis partner ✅ - I make sustainability simple for suppliers of large organisations - Future40 | Hiring !
Praiz is a platform designed to enhance team collaboration by providing a centralized workspace for reviewing, analyzing, and managing customer calls and meetings. With features that facilitate remote work and improve communication among team members, Praiz aims to streamline the analysis of discussions and decision-making processes. The platform offers tools for reviewing call recordings, gaining insights, and sharing feedback efficiently within teams.