In today's sales world, outbound prospecting for SDRs or AEs can be manually intensive and less effective. With most companies working remotely, your cold calls go straight to automated recordings, and your emails get buried in a spam folder. This recurring problem led me to Pidgi, a quality approach to prospecting with a strategic method rather than one centered around quantity of emails or dials. I reached out to Pidgi with an account I had been targeting for two months with little success connecting with the appropriate players. Pidgi provided me with a list of contacts who had used our software in a previous role at another company. This allowed me to curate a targeted approach to c-level employees stating which employees had used our software previously and why it would make sense to explore our software. I was amazed at the increased response rate from decision-makers rather than the generic response from a gatekeeper. I was able to book that meeting with the account I had been chasing for two months after just two emails with the info Pidgi provided. I recommend this tool to any sales team looking for a more effective way to target net new business.