Pastel is a collaborative feedback tool designed to streamline the review and approval process for marketing teams, web designers, developers, and agencies. It enables users to gather feedback on live websites, PDFs, images, and other digital assets efficiently. By creating a shareable link, stakeholders can provide input directly on the content without the need for installations or account creations, facilitating a seamless feedback loop.
Key Features and Functionality:
- Versatile Feedback Collection: Supports a wide range of digital assets, including live websites, PDFs, images, and videos, allowing teams to consolidate feedback across various formats.
- Effortless Collaboration: Stakeholders can leave comments directly on the content through a simple link, eliminating the need for logins or installations.
- Real-Time Updates: Feedback is displayed in real-time, ensuring all team members are aligned and can address comments promptly.
- Seamless Integrations: Integrates with popular project management tools like Trello, Asana, Jira, and ClickUp, enabling smooth workflow transitions from feedback to task management.
- Private Comments: Offers the ability to leave private comments visible only to team members, ensuring internal discussions remain confidential.
- Shareable Projects: Allows users to organize canvases into projects, which can be shared securely with clients or team members using a single link, with options to set access permissions and passwords.
Primary Value and User Solutions:
Pastel addresses the common challenges associated with collecting and managing feedback on digital projects. By providing a centralized platform for feedback, it reduces the reliance on scattered emails and spreadsheets, thereby accelerating the approval process. Its user-friendly interface ensures that even non-technical stakeholders can participate without barriers, fostering better communication and collaboration. Ultimately, Pastel helps teams deliver projects faster and with greater accuracy by ensuring all feedback is captured, organized, and actionable.