I have been waiting years for a tool like Pace. It manages the simple pacing and optimisation of an account, without a ridiculous number of features that I never use. More than anything, I love the logic it uses to make optimisation decisions, recognising high-performance campaigns with available impression share, and reallocating budget from the poorer performers.

Pace is the first and ONLY tool I've found that fully automates cross-platform ad spend pacing. It's uncomplicated, user-friendly and gives me hours of my week back. Along with automated budget pacing, Pace also: - Integrates across all major platforms - Creates a custom AI performance dashboard for each account that includes recommendations, insights, alerts & tracks any major account changes - Includes overspend protection that auto-pauses campaigns before they exceed budget The internal team is super responsive too. I even spoke directly to the founder who personally answered my questions about setup and pricing. If you manage paid media across multiple platforms, this is the tool you NEED.

Pace is saving me around 15 hours per week on optimisation and management across 25 paid media clients. Super easy to integrate with our agency paid accounts. Using it about 5 times per day. Very quick to get up and running.