Simple to use, easy integration, good support.

I like that OptimoRoute is efficient and helps me plan my day, eliminating the need to individually input addresses into Google Maps or Apple Maps. I appreciate being able to take my list directly from our integrated software like HubSpot and use it to create my daily route for visiting customers. The initial setup was very easy, and when I had one or two questions, the support was immediate and helpful, which I really appreciated.

We run wholesale frozen fruit and food distribution across Victoria, so getting drivers to the right doors in the right order, within the right time windows, is the whole game. OptimoRoute has become one of those tools we genuinely don't have to think about, which is about the highest praise I can give a piece of software. The interface is clean and gets out of your way. Planning a day's routes is straightforward, and when we need to step in manually by dragging a stop or locking a sequence, it's easy enough that anyone on the team can pick it up without a long training curve. But the real value is in the optimisation itself. It juggles time windows, vehicle constraints and stop counts and hands back routes tighter than anything we'd build by hand. For time-sensitive deliveries that matters a lot. Fewer kilometres, less time on the road, exactly what we want. It's also rock solid. We plan daily and it just works. I can't remember the last time it gave us grief, which is why it sits firmly in the "leave it alone" category of our stack. Part of that is how cleanly it slots into our workflow via the API, so orders flow through to routing without a lot of manual handling. It plays nicely with the rest of our systems rather than forcing us to bend around it. On cost, it pays for itself comfortably. The savings in driver hours, fuel and kilometres more than cover it. (Tom, a rough figure on km or hours saved would make this land harder if you've got one.) And getting there was painless. Setup was smooth and support has been responsive the few times we've needed it. No drama, no chasing. Overall, it's reliable, smart and low-maintenance. If you're running multi-stop delivery routing and want something that quietly earns its keep, it's an easy recommendation.