The semantic layer approach provides consistent and reusable definitions for aggregating data. Not just within a report, across all reports. Business logic that used to be tribal knowledge buried under layers of field calculations is instead brought to light, agreed upon, version controlled, and made reusable. An opinionated BI tool that encourages best practices instead of enabling as many bad ones as possible is like a breath of fresh air.

Very feature rich while maintaining a great user experience and allowing teams to move quickly and iterate. The team behind the product is equally, if not more impressive with their quick responses and helpful answers.

Ease of use with simple UI for all non-tech folks in the team. Good response of support team when needed for onboarding or other metrics. Allows seamless switch between csv type data , SQL data and or AI based data. Great for ETL process as it integrated with DBT