I love the ease of use, but most especially dynamic audio insertion (DAI), which I believe to be the next great innovation for professional podcasts. With DAI, you can add audio segments across your entire catalog instantly. For example, I can sell an advertisement and drop that ad read across all of my episodes. In any given month, half my downloads come from catalog episodes, not newly released ones, and thus now I have a tool to monetize that other half of downloads through DAI. I also like how easy it is to change show settings and plan out ad slots, and pulling the show over from my previous host was so easy I actually did it by accident.

Megaphone is a very easy platform to learn and figure out. I love the options for generating specific reports either by show or timeframe. Compared to other podcast performance products, I found Megaphone offered more information about source of listen/downloads and a tiny bit more information on demographics than other podcast measurement platforms. I think compared to other platforms I trust the reporting more from Megaphone, although they are all using api's from various platforms.

Megaphone is a convenient and easy way to use for podcasts and blogging.