Makesbridge is incredible for fundamental email and marketing businesses. It is easy to use and lean. Moreover, they offer a free trial for everyone to try out. The support also provides support for implementation assistance when needed. The software makes sales and marketing easy for business.

Makesbridge positions itself as a marketing automation platform that gives marketers some very interesting ways to nurture MQLs before being passed to sales. Some organizations want their CRM to have deep hooks into the marketing automation platform. Others - for a variety of reasons - do not. Makesbridge excels in this second scenario. Some of the stand-out features are Targets, which are dynamic lists and filters that allow marketers to fine-tune who they're pursuing and the ability to use multiple ISPs for email sending. The latter is a highly specific use case, but if you are running multiple and varied email campaigns with lists of varying quality, this feature, alone, could be a lifesaver. Though I've been in marketing automation, forever, my belief is that Makesbridge is likely more beginner-friendly than most other platforms, which would allow teams to see the value faster.

I like that the tool is straightforward when it comes to using it. It is affordable and comes with great features that makes marketing automation seamless.