The brand voice settings are the standout feature for us. Once we set it up, the blogs and content pieces coming out of jasper actually sound like they are from the same company, which was not the case before. It's cut down a lot of the back and forth editing we used to do just to make things sound good. It also made blog writing noticeably faster.

Team Collaboration where multiple users can work together in shared workspaces, allowing managers to leave feedback as well as prebuilt templates The Jasper Integrations works very well with add-ons for Google Workspace and a browser extension ("Jasper Everywhere")

I find myself using Jasper mostly for captions, headlines and playing around with different versions of the same concept. Some days I am writing for so many different posts and after a while they all start to blend together. Jasper is helpful in those moments because it allows me to have a different direction to branch from. I typically don’t use the caption verbatim, but it helps spark an idea to get me going quicker.