For the last two years we have been wanting to create in house integration. Because as soon as we go and ask people to sign up on - they get scared. So basically the entire impression of the product was lost. We were able to add a native integrations, just using the integration app in a few weeks. That was like a mind blowing thing that we could have thought of. Like even I didn't think that this product could be there in the market. And now I think it is such an obvious thing to exist in the market. So there is a list of thing I liked: - Ability to build integrations with multiple applications and having them work by default - Being able to customize field mappings for every customer - Ability to build native UI, so customers do not leave our application

Few points that we like: - After our tech team set up the solution, our technical project manager can easily tweak the business logic whenever needed. - Thanks to their Universal Flows, we quickly launched v1 across several CRMs. (Ms Dynamics, Zoho, Salesforce, Pipedrive, Hubspot) - Initially, we thought having everything unified might restrict us, but turns out, Integration.app gives ability to customize literaly anything - The support is top-notch. We have dedicated Slack support that's super responsive.

Ability to integrate with multiple applications (Zoho, Freshsales, Salesforce) at once, that saved our development time dramatically. It was also fast to integrate their default end-user UI for field mappings and connection-management. Their tech support was great as well and helped us with codes samples for implementation. Always up to pair-coding session or simple QA when needed.