Frontal

22 reviews

Frontal is an AI-native revenue partner for B2B companies that have already achieved product-market fit and are looking to grow without adding headcount. Rather than functioning as a traditional agency or simply supplying another tool, Frontal builds the revenue system underneath a company's sales, marketing, and RevOps functions — then either hands it over or runs it. Frontal works in two ways. First, through a 90-day foundational build, the team unifies and cleans a client's data, sets up a live signal layer (buying signals like funding events, hiring changes, website intent, and LinkedIn engagement), and builds signal-triggered "plays" that route the right accounts to the right sequence at the right time — all inside the client's existing stack (HubSpot, Salesforce, Clay, etc.). The first play goes live within 30 days, with a new play shipping roughly every two weeks until handover at day 90. Clients own the finished engine outright. Second, for companies that already have this foundation in place, Frontal's Execution Layer provides ongoing operator-run services across three disciplines: GTM engineering (signal-triggered outbound), ads engineering (retargeting warmed accounts), and content engineering (founder-voice content that compounds pipeline over time). These can be engaged individually or together. Frontal has served 275+ B2B companies across SaaS and services, is one of four Clay Elite Studio Partners worldwide, and holds additional certifications including HubSpot Solutions Partner, Salesforce Partner, Instantly Certified Expert, and Google Partner. The company is led by founder Alex Vacca, with a team of senior operators spanning data, outbound, RevOps, ads, content, and AI workflows.