The visual process designer is a standout feature. It lets you understand the full integration flow at a glance, which makes onboarding new team members much easier. At the same time, C# expressions are available wherever you need them, so you’re never boxed in by the platform when the logic becomes more complex.

I've found that once we got used to Frends, it became quite easy to build integrations. I particularly like how we can expose an API or call other systems using ready-made tasks provided by Frends. It's definitely much easier to use these ready-made tasks than having to code everything from scratch. The presence of these tasks in the Frends library really helps make the process smoother, and the more tasks available, the easier it becomes.

UI / UX The user interface is functional, clear, and relatively easy to understand. It strikes a good balance between simplicity and capability, allowing integrations to be built without excessive complexity. However, when processes grow larger, navigation and readability can become slightly challenging, especially with more advanced logic spread across multiple nodes. Integrations Frends is a capable integration platform and supports a wide range of use cases. Based on experience, it handles various APIs and systems (such as Intune, Autotask, Zabbix, and others) quite well. That said, more complex or non-standard customer environments often require custom logic and deeper technical work—meaning it’s not always a “plug-and-play” solution. Performance Performance has been solid overall. Even larger datasets and more demanding integrations have run efficiently, and execution times are generally reliable. Some challenges have appeared with very large customer environments, where data needs occasional cleanup or optimization, but nothing fundamentally limiting. Pricing / ROI Frends is not a low-cost solution. Each integration adds to the overall cost, and AI-related features consume credits, which can accumulate quickly. While the platform delivers value through automation and centralization, cost awareness is necessary—especially during development and testing phases where AI usage can increase expenses without directly generating ROI. Support / Onboarding Support has been fast and generally effective. Responses are helpful and issues are addressed quickly. However, a notable downside is that some previously free or basic support inquiries may become chargeable without clear upfront communication, which can be frustrating from a customer perspective. AI / Intelligence The AI features are useful, particularly in assisting with integration design, scripting, and troubleshooting. They can speed up development and provide helpful suggestions. However, since usage is tied to AI credits, it can discourage experimentation and iterative development. This limits the practical usefulness of AI in day-to-day work, especially in early development stages. Overall Frends is a capable and flexible integration platform that can handle a wide variety of scenarios effectively. It performs well and provides solid tooling for building integrations. However, it is not entirely “ready out of the box” for more complex environments—customization is often required. Additionally, pricing and AI usage costs should be carefully considered when planning long-term usage.