FindMine knows each of our brands' different aesthetics and creates outfits that we would feel confident dressing our customers in, and that represent our aspirational point of view.

We implemented FindMine across several of our brands with distinct catalogs, assortments, and brand identities. They captured each of our brands’ unique perspectives and consistently amplified our marketing initiatives to drive shoppers to certain categories or collections. Additionally, FindMine increased our AOV, conversion, and time spent on site from day one.

As the head of the innovation group, I see a lot of cool new tech that doesn't perform, but FindMine solves a real problem, in a creative and innovative way. Instead of personalization tech, which predicts what the customer wants (and there are a thousand players for that commodity), FindMine learned and scaled our brand's unique POV by predicting what our merchants would suggest based on their aspirational view of the brand. In addition, it can do so in a much more cost-effective and timely way (avoiding empty recommendations, broken outfits due to size-outs etc.). We A/B tested extensively and validated the upside.