I have been using dreamdata for about 4 years and I am glad to see the updates and innovations they have made. To explain a few of the features I use and like the most, my favourite feature is that it offers direct links to all marketing channels and we can analyse them on a single platform and see how much we spend. Yes, we can do this with any BI tool, but in dreamdata we can see it on a ready-made dashboard in minutes. It is very easy to use for those who are familiar with digital tools and I did not have any problems with integration. However, an instruction section would be good for inexperienced users. The most important issue is conversions. The new data-driven conversion model at Google doesn't show everything you need to see. Dreamdata shows when and on which platform a potential customer first interacted, how they interacted, and even the interactions of others from the same company. This in-depth information allows you to see more clearly which marketing channel is really successful

Dreamdata is very intuitive to use and provides lots of super valuable data. The team have been very helpful, onboarding has been smooth and we've already integrated it into our workflows for both Marketing and Sales.

A very efficient and simple way to deep-dive into lead attribution, especially if you're running multi-channel campaigns. It brings clarity to most marketing activities across the web, providing a wealth of data on what works and what doesn’t in the long term. It also helps justify various activities to non-marketing stakeholders - for example, when seeking budget approval.