It's very easy to use and intuitive. It's great

It is simple to use and the map looks great, especially after the recent update. It is also very easy to export to excel which makes it easy to track our pipeline.

Generally speaking, the simplicity. I have used other CRMs that have too many bells and whistles. I really like the map on the dashboard that shows me a map of my market with contacts and properties pinpointed - I am a visual person and like to see this. Additionally, the reminder function allows me to choose a text message or an email. I prefer texts to keep my inbox clean and I can call from my phone when I receive the text. Also, I am able to tag team members for reminders which helps with deal flow and keeping communication organized. Additionally, the customer support is phenomenal. I have received answers to questions within 24 hours of asking. And honestly, it is normally just a couple of hours. Really great experience.