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CntX

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Serving customers since
2025
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CntX

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CntX is a content operations platform for B2B marketing teams and agencies. It addresses a common problem for teams that already publish regularly: producing content is no longer the bottleneck, but deciding which topics deserve limited time, for which audience, with which angle and on which channel often still relies on instinct, scattered documents and competing internal requests. CntX starts from a persistent marketing context called the Marketing Brain. Teams document their company context, products, ICPs and personas, brand platform and guidelines, competitors and source documents once, and every plan and brief reuses it. This context is combined with signals: content audits of the existing site, Google Search Console and GA4 performance data, media watch, LinkedIn and Reddit social listening, and voice-of-field insights collected from sales or customer teams. From this base, CntX generates content strategies with objectives and content pillars, multi-channel campaigns, and an editorial calendar that accounts for team capacity and calendar conflicts. It flags duplicate or competing topics before they are planned. Each planned item gets a structured brief that the team reviews and approves before content is generated. Content can then be edited, optimized, approved and published to WordPress or Webflow as a draft or live post, with editorial and CMS statuses tracked separately. Teams can work across several workspaces and brands, invite contributors by email, and use roles and approvals. An agency mode manages delegated client accounts with strict context isolation between clients. CntX is available in English and French. Plans start with a Solo plan for individual marketers and scale to Pro, Business and Agency plans. A 30-day free trial without a credit card is available.

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Paris, FR

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What is CntX?

CntX is a B2B SaaS platform built to help marketing and communication teams turn market insights into clear, prioritized, and actionable content plans. In a world overloaded with content, CntX focuses on what truly matters: understanding context before creating. The platform centralizes insights from across the organization — including Sales, Customer Success, Support, Product, and market data — and transforms them into structured editorial strategies and realistic content calendars. Rather than simply generating content, CntX helps teams decide what to create, why, and when. By connecting business objectives, target audiences, and real-world insights, CntX enables teams to produce more relevant content, stay aligned internally, and execute consistently over time. CntX is designed for B2B teams who want to move from intuition to informed decisions, reduce content noise, and focus their efforts on high-impact topics. The platform combines strategic guidance, prioritization frameworks, and AI-assisted workflows to help teams plan smarter and deliver content that actually gets done. CntX empowers marketing teams to regain clarity, alignment, and momentum — from insight to editorial execution.

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Year Founded
2025