- the daily pulse feature is useful and highly addictive, - the true pipeline view let's you see leads and contacts even when you've moved from lead based to account based sales and marketing - you can see the predicted end of month bookings number and critical deals which helps my team prioritize its efforts - sales rep quality - love it how you can see everyone's exact revenue contribution, from marketing to SDRs to AEs Cien value chain - keeps our discussions with the marketing team routed in reality