I like that Buffer helps schedule posts in different time zones. It's really convenient because you can set posts for any time within a specified time zone. I also liked that its setup is very easy.
I like that Buffer offers up to 3 social channels for free, which is very valuable for me. It's great that I can manage my clients' social media, schedule posts, and track the performance of posts without having to log into individual channels. I appreciate being able to track user engagement across multiple platforms in a single window, which helps me plan future posts efficiently. The initial setup was very easy thanks to the on-screen guidance and guided tour.
I like that Buffer is intuitive to use and feature-rich. Even though there are capabilities that are more advanced than what we need, it's really helpful for the most simple and valuable tasks. It also makes it easy to visually plan out what we're doing on different days, and I like the set it and forget it mentality it provides.