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Better Email

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7 reviews
  • 1 profiles
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Average star rating
5.0
Serving customers since
2021

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Better Email Reviews

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Verified User in Investment Management
UI
Verified User in Investment Management
10/02/2026
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

Perfect for multi-brand teams

We manage several similar brands, and we've set it up so we have one design system with the same shared modules, but branded differently. It makes it so much easier for us to maintain, and production is dramatically faster than before.
Ida H.
IH
Ida H.
Marketing Automation Manager hos Norlys
09/21/2026
Validated Reviewer
Review source: Organic

Simply one of the best email design platforms

The quick and simple way of working with Better Email, the integration to Salesforce Marketing Cloud and the customizable features to make dynamic content. Easy to build templates and the pairing of Liquid and AMPscript made our setup very powerful. The support is also always quick and reliable.
EP
Emil P.
09/07/2026
Validated Reviewer
Review source: Seller invite

Better Email Empowers Template Teams to Build, Test, and Approve In-House

We recommend Better Email for clients who have custom templates and don’t want to rely on consultants to update them. Better Email enables clients to create new versions, as well as build new modules on their own, while also helping them test and approve everything internally.

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What is Better Email?

Better Email is a collaborative email design platform with built-in AI, made for marketing teams that produce a high volume of on-brand email. It sits between your idea and your sending platform: you design and build emails in Better Email, then export them in one click to the ESP you already use. Instead of rigid, developer-dependent HTML templates, Better Email gives you an Email Design System, a library of modular, brand-locked components that non-technical marketers assemble with drag-and-drop. Brand elements like logo, color, fonts, and spacing are locked at the system level, so every email is on-brand by default. Betty, the built-in AI assistant, generates complete, on-brand emails in under two minutes from a prompt, a URL, a Word doc, a PDF, or images. Because Betty always works inside your locked design system, AI output stays on-brand and within editorial rules, which makes it usable inside regulated, multi-approval organizations. Teams collaborate in real time with pinned comments, granular roles, and structured approval workflows, so nothing ships without sign-off. Reviewers and approvers can be invited without a paid seat. Better Email exports to Salesforce Marketing Cloud, Braze, Klaviyo, HubSpot, Adobe Campaign, Mailchimp, Customer.io, Emarsys, Microsoft Dynamics 365, and more. New integrations are built on request in days, not weeks. Outcomes customers report: up to 10x faster production, 88% less time per campaign, 100% brand consistency, and accessible, EAA/WCAG-compliant emails by default. Made in Denmark with European data residency and GDPR-native architecture. Trusted by Co-op, Norlys, Tryg, and Fritz Hansen. Better Email is a design and production layer, not an ESP. It does not send email; sending stays with your existing platform.

Details

Year Founded
2021
Website
better.email