Purple Reviews (42)

Reviews

Purple Reviews (42)

4.1
42 reviews

What do users say?

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Users consistently praise the ease of use and intuitive interface of the product, highlighting how it simplifies guest WiFi management and data collection. Many appreciate the responsive support team, which enhances their overall experience, although some note that customer service can be inconsistent at times.

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Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Intuitive Platform with Supportive Team and Fast, Practical Customer Polls"
5/5
What do you like best about Purple?

They're incredibly supportive, always open to feedback and suggestions, and continuously introducing new features that are genuinely useful and can be put into practice straight away.

The platform itself is also very intuitive and easy to use. One of my favourite features is how quickly I can create and launch customer polls, it takes as little as five minutes to gather valuable feedback from my audience. It makes engaging with customers and collecting meaningful insights incredibly simple. Review collected by and hosted on G2.com.

What do you dislike about Purple?

Honestly, I don't have any particular dislikes. The platform is easy to use, continues to evolve with useful new features, and the team are always available and happy to help. Any questions or suggestions I've had have always been listened to and, where possible, acted upon, so there's nothing that stands out as a negative from my experience so far.far. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"Great Support and Easy Access to Performance Data"
4/5
What do you like best about Purple?

Great support and access to performance data. Review collected by and hosted on G2.com.

What do you dislike about Purple?

I don’t have any particular concerns regarding Purple. That said, I acknowledge that our system has typically enjoyed strong relations due to the dedicated staff who oversee our partnership and handle the work on our site. Organizations with fewer resources or without dedicated personnel supporting both the partnership and client activities may encounter a different experience. Review collected by and hosted on G2.com.

Cieran D.
CD
Cieran D.
Senior CRM Executive
Mid-Market (51-1000 emp.)
"Invaluable customer insights and data"
5/5
What do you like best about Purple?

We've been using Purple as our WiFi captive portal provider for three years now, and I've been really impressed with both the flexibility of the platform and how easy it is to administrate.

The fully-customisable four-question mini-survey has been ridiculously helpful in terms of gathering a large volume of customer feedback, quickly and unobtrusively, allowing us to track sentiment across individual trains and stations over time.

The integration with our Salesforce CRM platform has been crucial in acquiring high-quality, opted-in customer data and has allowed us to synchronise customer preferences across multiple touchpoints.

I feel looked-after as a customer, and our support contacts couldn't be more helpful. Review collected by and hosted on G2.com.

What do you dislike about Purple?

The splash page creator was historically somewhat difficult to use, requiring HTML knowledge, however our account manager was always helpful and quick to respond whenever new requests were raised, meaning we don't have to worry about scheduling or making changes ourselves. Review collected by and hosted on G2.com.

Allison Lee G.
AG
Allison Lee G.
Lead Innovation Strategist
Enterprise (> 1000 emp.)
"Great partner, friendly staff, always striving for improvements"
4.5/5
What do you like best about Purple?

I have been working personally with Purple for 3+ years, and my organization has for almost 10. We've had a great partnership integrating their technology into our system and have collaborated over my past three years very well. It's been exciting to see how their product has evolved and how it's benefitted our system. Review collected by and hosted on G2.com.

What do you dislike about Purple?

I don't have any negatives specifically for Purple, but do acknowledge that our system has always had positive relations due to dedicated staff who manage our partnership and the work that is done on our site. It's possible that orgs who don't have have as many resources as ours, or the dedicated staff who support both the partnership and the client work, could experience something different. Review collected by and hosted on G2.com.

Sophie H.
SH
Sophie H.
Global CRM Manager
Small-Business (50 or fewer emp.)
"Responsive Account Support and a Helpful Team"
4.5/5
What do you like best about Purple?

Account support and quick responses from team Review collected by and hosted on G2.com.

What do you dislike about Purple?

UX can be quite complex and multiple places to do things Review collected by and hosted on G2.com.

Grant G.
GG
Grant G.
Digital and Technical Lead
Enterprise (> 1000 emp.)
"Good system and fast, friendly, responsive team"
5/5
What do you like best about Purple?

The system works well across multiple venues, giving us interesting insights and valuable marketing opt-in data.

The team at Purple are attentive, quick to respond and typically go above and beyond the initial request to provide first-class service. They're also proactive - for example briefing customers ahead of the Apple mac address randomisation change, and providing useful mitigations against the impacts of that change. Review collected by and hosted on G2.com.

What do you dislike about Purple?

This is no criticism of Purple, but it can be tricky to get various partners - networking, hardware, and wifi setup - working together to achieve a seamless experience for customers. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
AH
Verified User in Hospital & Health Care
Enterprise (> 1000 emp.)
"Wayfinding assistance at our hospitals"
4.5/5
What do you like best about Purple?

Working in healthcare, we understand how stressful it can be to navigate a hospital environment. That’s why our wayfinder tool, available both on our website and on-site kiosks, has been helping patients and visitors for over eight years. It offers step-by-step guidance using an interactive map, supporting users from the moment they leave home to when they reach their final destination.

Purple continues to enhance this experience—making it intuitive for administrators to update locations and access performance metrics. What truly sets them apart is their personalized account management. Their support team is highly responsive and proactive, consistently seeking to understand our challenges and collaborate on solutions that improve the overall patient experience. Review collected by and hosted on G2.com.

What do you dislike about Purple?

One of our ongoing challenges is leveraging the kiosk display as part of our broader marketing toolkit. From a marketing perspective, we're still exploring how to effectively use the on-site kiosks as a secondary channel to support our initiatives. Review collected by and hosted on G2.com.

Verified User in Primary/Secondary Education
AP
Verified User in Primary/Secondary Education
Mid-Market (51-1000 emp.)
"Setup in minutes and a very low cost"
5/5
What do you like best about Purple?

Ease of setup and use, it is very intuitive to use and the features and functions are well thought out. Cost also a major bonus, much less than I expected and compared to the other two we looked at. Review collected by and hosted on G2.com.

What do you dislike about Purple?

The pricing could have been clearer on teh website Review collected by and hosted on G2.com.

Monika n.
MN
Monika n.
Project Associate
Mid-Market (51-1000 emp.)
"Improvement is required"
2.5/5
What do you like best about Purple?

I like Purple because it's user-friendly, makes it easy to log in, and lets you select from several languages. It gave us insight into how to utilize our spaces and assisted us in enhancing our services. Review collected by and hosted on G2.com.

What do you dislike about Purple?

Our one and only major issue was with customer assistance. It is impossible to connect and find a solution to our concerns. It could be so much better. Review collected by and hosted on G2.com.

Heena R.
HR
Heena R.
Data Analyst
Small-Business (50 or fewer emp.)
"Cloud base platform for easy internet connectivity"
4/5
What do you like best about Purple?

The ease of installation and usage globally, along with customer engagement and analysis. Moreover, the ease of access in multiple languages makes it unique. Ease of logging in is the cherry on top. Review collected by and hosted on G2.com.

What do you dislike about Purple?

The overlay access to internet services through purple makes it ideal for building analytics; however, it would be better if it also had competitive data from a similar area for building research on it. Review collected by and hosted on G2.com.