# Is ProfitWell Metrics by Paddle worth it as a payment analytics platform for a SaaS company that needs subscription payment analytics, or does Paddle's own analytics cover the same ground?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Question for the payment analytics reviewers and researchers, especially anyone who's evaluated tools from the Paddle ecosystem. I've been trying to work out whether<a class="a a--md" elv="true" href="https://www.g2.com/products/profitwell-metrics-by-paddle/reviews"> </a><a class="a a--md" elv="true" href="https://www.g2.com/products/profitwell-metrics-by-paddle/reviews"><strong>ProfitWell Metrics by Paddle</strong></a> is worth setting up for SaaS subscription payment analytics platform, or whether<a class="a a--md" elv="true" href="https://www.g2.com/products/paddle/reviews"> </a><a class="a a--md" elv="true" href="https://www.g2.com/products/paddle/reviews"><strong>Paddle</strong></a>'s own analytics already covers the same ground. </p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">When browsing the<a class="a a--md" elv="true" href="https://www.g2.com/categories/payment-analytics"> </a><a class="a a--md" elv="true" href="https://www.g2.com/categories/payment-analytics">payment analytics</a> category on G2, I found that both come from the same company, which makes the overlap question harder, not easier.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"><strong>What they share:</strong> neither costs anything extra. ProfitWell Metrics is fully free, and Paddle's reporting comes bundled with its billing. So "worth it" here isn't a budget question, it's a which-screen-do-you-actually-trust question.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"><strong>Where each pulls ahead:</strong></p><ul>
<li>Paddle's dashboard is the billing-level record (checkout transactions, invoices, subscriptions) but only for revenue Paddle itself processes.</li>
<li>ProfitWell Metrics is the analytics layer on top: MRR, churn, LTV, cohort and segment analysis, plus benchmarking against other subscription companies. And it also reads from Stripe, Braintree, Chargebee, Recurly, and Zuora, not just paddle.</li>
</ul><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">As far as I can tell, if every dollar runs through Paddle, the two behave like one stack and the free layer costs you nothing but setup time. If part of your billing lives outside Paddle, only Metrics can see it.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">That's my reading from the outside. For anyone who's run both: does the ProfitWell layer surface things the Paddle dashboard genuinely misses, or does it mostly duplicate a screen you already had open? And is there a third tool that quietly does this job better than either?</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"></p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"></p>

##### Post Metadata
- Posted at: 21 days ago
- Author title: Tech Consultant
- Net upvotes: 1


## Comments
### Comment 1

Having compared the two views, the ProfitWell layer earns its place through cohorts and benchmarking, which the billing dashboard doesn&#39;t try to do. Where it duplicates is the day-to-day revenue numbers. So the real question is whether anyone on your team will act on cohort retention and benchmark data. If yes, run both, since the layer is free. If nobody would open those views, the Paddle dashboard alone is honest enough.

##### Comment Metadata
- Posted at: 20 days ago





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