# Best sales engagement software for small businesses - what’s worth it?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Small teams have unique needs when it comes to <a class="a a--md" elv="true" href="http://www.g2.com/categories/sales-enablement">sales engagement software</a> - tools need to be intuitive, flexible, and budget-friendly. I’m comparing a few popular ones right now:</p><ol>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/hubspot-sales-hub/reviews">HubSpot Sales Hub</a>: Clean UI and a ton of baked-in features make it feel like a good all-in-one option.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews">Salesforce Sales Cloud</a>: I know it’s often seen as more enterprise, but I’ve heard small teams use it too - curious how well it scales down.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/seismic-content/reviews">Seismic Content</a>: Seems powerful for content delivery and tracking, but maybe too much for a smaller setup?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/teamaligned/reviews">Aligned</a>: This one’s interesting - it lets you create digital sales rooms to collaborate with prospects. Could be great for async sales.</li>
</ol><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">If you’ve used any of these in a small business setting, I’d love to hear your thoughts. What helped move the needle? Anything that felt like overkill?</p>

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- Posted at: about 1 year ago
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