### Contents

- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Social Media Management Tools Resources

##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Social Media Management Tools

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Social Media Management Tools Articles

[![175+ Must-Know Social Media Statistics for 2025](https://learn.g2.com/hubfs/G2CM_FI324_Learn_Article_Images_%5BSocial_Media_Statistics%5D_V1a.png "175+ Must-Know Social Media Statistics for 2025")](https://www.g2.com/articles/social-media-statistics)

[
### 175+ Must-Know Social Media Statistics for 2025
](https://www.g2.com/articles/social-media-statistics)
You can list many reasons why social media is an integral part of our society.&nbsp;

[
 ![Mara Calvello](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mara Calvello")
MC

](https://learn.g2.com/author/mara-calvello)

by Mara Calvello

[![A Beginner's Guide To Integrated Marketing Communications](https://learn.g2.com/hubfs/G2CM_BI051_Backlog_Images_%5BIntegrated_Marketing_Comms%5D_V1a.png "A Beginner's Guide To Integrated Marketing Communications")](https://www.g2.com/articles/integrated-marketing-communications)

[
### A Beginner's Guide To Integrated Marketing Communications
](https://www.g2.com/articles/integrated-marketing-communications)
When I think of integration, I picture a well-oiled machine.

[
 ![Grace Pinegar](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Grace Pinegar")
GP

](https://learn.g2.com/author/grace-pinegar)

by Grace Pinegar

[![Internet Censorship in 2024: Is It Good or Bad?](https://learn.g2.com/hubfs/G2CM_FI734_Learn_Article_Images-%5BInternet_Censorship%5D_V1a.png "Internet Censorship in 2024: Is It Good or Bad?")](https://www.g2.com/articles/internet-censorship)

[
### Internet Censorship in 2024: Is It Good or Bad?
](https://www.g2.com/articles/internet-censorship)
Ever notice how something becomes even more interesting when it's out of reach? That's kind of what happens with the internet.

[
 ![Bridget Poetker](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bridget Poetker")
BP

](https://learn.g2.com/author/bridget-poetker)

by Bridget Poetker

[![2023 Trends: Making Your Marketing Win in Times of Loss](https://learn.g2.com/hubfs/2023%20Marketing%20Trends%20G2.png "2023 Trends: Making Your Marketing Win in Times of Loss")](https://www.g2.com/articles/marketing-trends-2023)

[
### 2023 Trends: Making Your Marketing Win in Times of Loss
](https://www.g2.com/articles/marketing-trends-2023)
This post is part of G2's 2023 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Emily Malis Greathouse, director, market research, and additional coverage on trends identified by G2’s analysts.

[
 ![Victoria Blackwell](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Victoria Blackwell")
VB

](https://learn.g2.com/author/victoria-blackwell)

by Victoria Blackwell

[![Why Your Brand Should Use a Social Media Calendar (+Templates)](https://learn.g2crowd.com/hubfs/social-media-calendar-2.jpg "Why Your Brand Should Use a Social Media Calendar (+Templates)")](https://www.g2.com/articles/social-media-calendar)

[
### Why Your Brand Should Use a Social Media Calendar (+Templates)
](https://www.g2.com/articles/social-media-calendar)
Organization is at the core of a strong social media strategy.

[
 ![Alexa Drake](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexa Drake")
AD

](https://learn.g2.com/author/alexa-drake)

by Alexa Drake

[![Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager)](https://learn.g2crowd.com/hubfs/iStock-599703424.jpg "Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager)")](https://www.g2.com/articles/linkedin-ads)

[
### Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager)
](https://www.g2.com/articles/linkedin-ads)
LinkedIn: A website full of business professionals, job-seekers, senior-level executives, fresh graduates, and marketers alike. It’s the perfect place to advertise, don’t you think?

[
 ![Alexa Drake](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexa Drake")
AD

](https://learn.g2.com/author/alexa-drake)

by Alexa Drake

Show More

## Social Media Management Tools Glossary Terms

[![Social Media Monitoring](https://learn.g2.com/hubfs/G2CM_GI710_Glossary_Article_Images_%5Bsocial_media_monitoring%5D_V1a.png "Social Media Monitoring")](https://www.g2.com/glossary/social-media-monitoring-definition)

[Social Media Monitoring](https://www.g2.com/glossary/social-media-monitoring-definition)

Social media monitoring involves tracking and analyzing social media conversations and brand and product mentions. Discover benefits and best practices.

by Kelly Fiorini

[![Integrated Marketing](https://learn.g2.com/hubfs/G2CM_GI636_Glossary_Article_Images_%5Bintegrated_marketing%5D_V1b.png "Integrated Marketing")](https://www.g2.com/glossary/integrated-marketing-definition)

[Integrated Marketing](https://www.g2.com/glossary/integrated-marketing-definition)

Integrated marketing is the strategic alignment of marketing channels and messages to improve the customer experience. Learn best practices for campaigns.

by Kelly Fiorini

[![Facebook Credits](https://learn.g2.com/hubfs/G2CM_GI431_Glossary_Article_Images-%5BFacebook_Credits%5D-illustration_V1a.png "Facebook Credits")](https://www.g2.com/glossary/facebook-credits-definition)

[Facebook Credits](https://www.g2.com/glossary/facebook-credits-definition)

Facebook Credits was a virtual currency used to buy intangible items on Facebook. Learn more about how people purchased it.

by Sagar Joshi

[![Social Feedback](https://learn.g2.com/hubfs/G2CM_GI409_Glossary_Article_Images_%5BSocial_Feedback%5D_V1a.png "Social Feedback")](https://www.g2.com/glossary/social-feedback-definition)

[Social Feedback](https://www.g2.com/glossary/social-feedback-definition)

Social feedback is how users share their opinions about content on social media platforms. Learn how it helps creators shape their messaging.

by Kelly Fiorini

[![Social Media Promotion](https://learn.g2.com/hubfs/G2CM_GI303_Glossary_Article_Images_%5Bsocial_media_promotion%5D_V1b.png "Social Media Promotion")](https://www.g2.com/glossary/social-media-promotion-definition)

[Social Media Promotion](https://www.g2.com/glossary/social-media-promotion-definition)

Social media promotion is a necessary part of modern marketing planning and supports all other marketing functions. Learn the steps to do it right.

by Whitney Rudeseal Peet

[![Content Libraries](https://learn.g2.com/hubfs/G2CM_GI057_Content_libraries_V1b.png "Content Libraries")](https://www.g2.com/glossary/content-libraries-definition)

[Content Libraries](https://www.g2.com/glossary/content-libraries-definition)

Content libraries are a huge digital asset in a company’s content creation process. Learn more about content libraries and how they benefit marketing strategies.

by Alexandra Vazquez

[![Social Engagement](https://learn.g2.com/hubfs/G2CM-GI046-Social-engagement_V1a.png "Social Engagement")](https://www.g2.com/glossary/social-engagement)

[Social Engagement](https://www.g2.com/glossary/social-engagement)

Social engagement is the level of interaction people or brands have with online communities, helping build relationships, trust, and audience loyalty.

by Brittany K. King

## Social Media Management Tools Discussions

0

Question on: Thryv
[when importing customers can i change a setting for the "lead" to automatically change to "customer" without having to change each customer?](/discussions/27968-when-importing-customers-can-i-change-a-setting-for-the-lead-to-automatically-change-to-customer-without-having-to-change-each-customer)

That is all i have for now. I am still learning.

Hi Stacy! Thank you for your question. If you import your clients via an excel spreadsheet, you can add a column called 'status' and assign the customer the proper status label for lead, customer, VIP, or custom status. Once imported, to change the automation actions for changing 'Lead' to 'Customer', navigate to Settings \> Client Card & Forms \> Client Status. If you have any trouble with this, please contact our Thryv Support team. They are available 24/7 via chat inside your Thryv, via email at support@thryv.com, or phone at 844-998-4798. I hope you find this helpful! Thank you! 

Answered: Christie Hathcock on June 16, 2020

[Your answer](/discussions/27968-when-importing-customers-can-i-change-a-setting-for-the-lead-to-automatically-change-to-customer-without-having-to-change-each-customer/comments/new?remote=true)

0

Question on: Planable
[Are there plans for Google My Business Integration?](/discussions/27483-are-there-plans-for-google-my-business-integration)

It would be incredibly helpful to be able to schedule and publish posts to Google My Business

They offer that now. That was a HUGE plus for us!

Answered: Szilvi Lázár on September 14, 2022

Hey Rodolfo, Great news! Google my Business is now up and running! 😊 You can now plan and schedule your content for GMB using Planable 🥳

Answered: Noa Lupu on September 14, 2022

Comment deleted by user.

Answered: Xenia Muntean on March 31, 2022

The integration is up and working! 

Answered: Monique Rojkind on September 14, 2022

[See more answers (3)](javascript:void(0);)

[Your answer](/discussions/27483-are-there-plans-for-google-my-business-integration/comments/new?remote=true)

0

Question on: Planable
[How can you better use planable with Instagram](/discussions/27480-how-can-you-better-use-planable-with-instagram)

It seems like the Android submission app no longer works. Instagram isn't core to our SM effort, so I've not pursued a fix--but it would be nice to have it working.

Hi Kevin - not 100% sure what you mean but if you refer to our mobile app it's definitely up and running on both Android and iOS. Would be great if you could get in touch with our support and I'm sure we'll figure it out. Thanks! 

Answered: Xenia Muntean on June 3, 2020

Hey there. I contacted support about this very issue. I had to delete my app cache and then delete the app entirely and then reinstall it. And then it worked like a dream.

Answered: Jason Bekdashe on June 4, 2020

[See more answers (1)](javascript:void(0);)

[Your answer](/discussions/27480-how-can-you-better-use-planable-with-instagram/comments/new?remote=true)

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## Social Media Management Tools Reports

Mid-Market Grid® Report for Social Media Management

Summer 2026

G2 Report: Grid® Report

Grid® Report for Social Media Management

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Social Media Management

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Social Media Management

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Social Media Management

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Social Media Management

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Social Media Management

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Social Media Management

Spring 2026

G2 Report: Grid® Report

Grid® Report for Social Media Management

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Social Media Management

Spring 2026

G2 Report: Momentum Grid® Report