### Contents - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) # Social Media Analytics Software Resources ##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Social Media Analytics Software Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data. [ContentsExpand/Collapse Contents](#) - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) ## Social Media Analytics Software Articles [![175+ Must-Know Social Media Statistics for 2025](https://learn.g2.com/hubfs/G2CM_FI324_Learn_Article_Images_%5BSocial_Media_Statistics%5D_V1a.png "175+ Must-Know Social Media Statistics for 2025")](https://www.g2.com/articles/social-media-statistics) [ ### 175+ Must-Know Social Media Statistics for 2025 ](https://www.g2.com/articles/social-media-statistics) You can list many reasons why social media is an integral part of our society.  [ ![Mara Calvello](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mara Calvello") MC ](https://learn.g2.com/author/mara-calvello) by Mara Calvello [![The 10 Social Media Metrics You Can't Afford to Forget](https://learn.g2.com/hubfs/social-media-metrics.png "The 10 Social Media Metrics You Can't Afford to Forget")](https://www.g2.com/articles/social-media-metrics) [ ### The 10 Social Media Metrics You Can't Afford to Forget ](https://www.g2.com/articles/social-media-metrics) The more data we collect about our marketing activities, the more doors can open to lead us to further success.  [ ![Daniella Alscher](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniella Alscher") DA ](https://learn.g2.com/author/daniella-alscher) by Daniella Alscher [![Why Your Brand Should Use a Social Media Calendar (+Templates)](https://learn.g2crowd.com/hubfs/social-media-calendar-2.jpg "Why Your Brand Should Use a Social Media Calendar (+Templates)")](https://www.g2.com/articles/social-media-calendar) [ ### Why Your Brand Should Use a Social Media Calendar (+Templates) ](https://www.g2.com/articles/social-media-calendar) Organization is at the core of a strong social media strategy. [ ![Alexa Drake](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexa Drake") AD ](https://learn.g2.com/author/alexa-drake) by Alexa Drake [![Social Media Data Mining – How it Works and Who's Using it](https://learn.g2.com/hubfs/G2CM_BI109_Backlog_Images_%5BSocial_media_data_mining%5D_V1b.png "Social Media Data Mining – How it Works and Who's Using it")](https://www.g2.com/articles/social-media-data-mining) [ ### Social Media Data Mining – How it Works and Who's Using it ](https://www.g2.com/articles/social-media-data-mining) There are more than three billion social media users today, with 11 people creating an account every second. What does this mean?  [ ![Devin Pickell](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Devin Pickell") DP ](https://learn.g2.com/author/devin-pickell) by Devin Pickell [![Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager)](https://learn.g2crowd.com/hubfs/iStock-599703424.jpg "Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager)")](https://www.g2.com/articles/linkedin-ads) [ ### Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager) ](https://www.g2.com/articles/linkedin-ads) LinkedIn: A website full of business professionals, job-seekers, senior-level executives, fresh graduates, and marketers alike. It’s the perfect place to advertise, don’t you think? [ ![Alexa Drake](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexa Drake") AD ](https://learn.g2.com/author/alexa-drake) by Alexa Drake Show More ## Social Media Analytics Software Glossary Terms [![Social Media Monitoring](https://learn.g2.com/hubfs/G2CM_GI710_Glossary_Article_Images_%5Bsocial_media_monitoring%5D_V1a.png "Social Media Monitoring")](https://www.g2.com/glossary/social-media-monitoring-definition) [Social Media Monitoring](https://www.g2.com/glossary/social-media-monitoring-definition) Social media monitoring involves tracking and analyzing social media conversations and brand and product mentions. Discover benefits and best practices. by Kelly Fiorini [![Product Launch](https://learn.g2.com/hubfs/G2CM_GI691_Glossary_Article_Images_%5BProduct_Launch%5D_V1a.png "Product Launch")](https://www.g2.com/glossary/product-launch-definition) [Product Launch](https://www.g2.com/glossary/product-launch-definition) Companies plan product launches to debut their new products. Learn the types, benefits, and steps to ensure product launches are successful. by Alyssa Towns [![Text Mining](https://learn.g2.com/hubfs/G2CM_GI671_Glossary_Article_Images-%5Btext_mining%5D_V1b.png "Text Mining")](https://www.g2.com/glossary/text-mining-definition) [Text Mining](https://www.g2.com/glossary/text-mining-definition) Text mining automatically transforms unstructured textual data into easily analyzed structured data. Learn more about its techniques and applications. by Kelly Fiorini [![Social Feedback](https://learn.g2.com/hubfs/G2CM_GI409_Glossary_Article_Images_%5BSocial_Feedback%5D_V1a.png "Social Feedback")](https://www.g2.com/glossary/social-feedback-definition) [Social Feedback](https://www.g2.com/glossary/social-feedback-definition) Social feedback is how users share their opinions about content on social media platforms. Learn how it helps creators shape their messaging. by Kelly Fiorini [![Social Engagement](https://learn.g2.com/hubfs/G2CM-GI046-Social-engagement_V1a.png "Social Engagement")](https://www.g2.com/glossary/social-engagement) [Social Engagement](https://www.g2.com/glossary/social-engagement) Social engagement is the level of interaction people or brands have with online communities, helping build relationships, trust, and audience loyalty. by Brittany K. King ## Social Media Analytics Software Discussions 0 Question on: Linktree [What is the function of Linktree?](/discussions/what-is-the-function-of-linktree) What is the function of Linktree? Linktree helps to increase the functionality of "link in bio" and then cut back on additional navigation. Guide people directly to the page you are speaking about in the posts. Answered: Kieran Johnson on April 13, 2022 [Your answer](/discussions/what-is-the-function-of-linktree/comments/new?remote=true) 0 Question on: Sendible [What is Sendible?](/discussions/what-is-sendible) What is Sendible? Sendible is an easy way to create and schedule multiple social media posts. Answered: Heather Baker on April 13, 2022 [Your answer](/discussions/what-is-sendible/comments/new?remote=true) 0 Question on: HypeAuditor [What is a HypeAuditor?](/discussions/what-is-a-hypeauditor) What is a HypeAuditor? HypeAuditor is an all-in-one solution for influencer marketing. We offer various tools to help you work with influencers. Apart from Influencer Discovery (search among \> 36M profiles) and Account Analytics (in-depth quality evaluation) you can use Campaign Management to create media plans, reach out to influencers, automatically track campaigns as well as Market Analysis to have a strategic vision of your market, actions of your competitors, trends etc. And much more! Please reach out to our sales team for more information - sales@hypeauditor.com Kind regards, Ekaterina Director Customer Success at HypeAuditor Answered: Ekaterina Valeeva on July 13, 2022 [Your answer](/discussions/what-is-a-hypeauditor/comments/new?remote=true) - [‹ Prev‹ Prev](/categories/social-media-analytics/resources?discussions_page=117) - [1](/categories/social-media-analytics/resources) - [2](/categories/social-media-analytics/resources?discussions_page=2) - … - [114](/categories/social-media-analytics/resources?discussions_page=114) - [115](/categories/social-media-analytics/resources?discussions_page=115) - [116](/categories/social-media-analytics/resources?discussions_page=116) - [117](/categories/social-media-analytics/resources?discussions_page=117) - 118 - [119](/categories/social-media-analytics/resources?discussions_page=119) - [120](/categories/social-media-analytics/resources?discussions_page=120) - [121](/categories/social-media-analytics/resources?discussions_page=121) - [122](/categories/social-media-analytics/resources?discussions_page=122) - … - [124](/categories/social-media-analytics/resources?discussions_page=124) - [125](/categories/social-media-analytics/resources?discussions_page=125) - [Next ›Next ›](/categories/social-media-analytics/resources?discussions_page=119) ## Social Media Analytics Software Reports Mid-Market Grid® Report for Social Media Analytics Summer 2026 G2 Report: Grid® Report Grid® Report for Social Media Analytics Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for Social Media Analytics Summer 2026 G2 Report: Grid® Report Momentum Grid® Report for Social Media Analytics Summer 2026 G2 Report: Momentum Grid® Report Small-Business Grid® Report for Social Media Analytics Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for Social Media Analytics Spring 2026 G2 Report: Grid® Report Small-Business Grid® Report for Social Media Analytics Spring 2026 G2 Report: Grid® Report Mid-Market Grid® Report for Social Media Analytics Spring 2026 G2 Report: Grid® Report Grid® Report for Social Media Analytics Spring 2026 G2 Report: Grid® Report Momentum Grid® Report for Social Media Analytics Spring 2026 G2 Report: Momentum Grid® Report