Social Media Analytics Software Resources

Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Social Media Analytics Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.

Contents

Social Media Analytics Software Articles

175+ Must-Know Social Media Statistics for 2025

You can list many reasons why social media is an integral part of our society.

by Mara Calvello

10 Best Free Social Media Management Tools in 2024

Keeping up with multiple social media accounts can quickly turn into a non-stop onslaught of activity that requires you to stay on top of content development, audience engagement, and performance analysis.

by Samudyata Bhat

The 10 Social Media Metrics You Can't Afford to Forget

The more data we collect about our marketing activities, the more doors can open to lead us to further success.

by Daniella Alscher

Social Media Analytics Software Glossary Terms

Social Media Monitoring

Social media monitoring involves tracking and analyzing social media conversations and brand and product mentions. Discover benefits and best practices.

by Kelly Fiorini

Product Launch

Companies plan product launches to debut their new products. Learn the types, benefits, and steps to ensure product launches are successful.

by Alyssa Towns

Text Mining

Text mining automatically transforms unstructured textual data into easily analyzed structured data. Learn more about its techniques and applications.

by Kelly Fiorini

Social Feedback

Social feedback is how users share their opinions about content on social media platforms. Learn how it helps creators shape their messaging.

by Kelly Fiorini

Social Engagement

Social engagement is the process of communicating and participating with members of an online community. Discover how brands can measure their social engagement and implement best practices for online success.

by Brittany K. King

Social Media Analytics Software Discussions

Question on: Sendible

When are you guys making an app?

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Socialbakers' Mobile Suite is here, and now. Manage all critical operational tasks, from publishing to community management and reporting. Keep up with constant questions, supervising, and reporting on campaign engagement at the moment, facilitating Community and Social managers to contribute to conversations fast, wherever they are.

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Answered: Simon Bardrick on October 28, 2019

Hey David, I can confirm we are working on a new mobile app and are in the beta testing phase. We hope to release a new app very soon! Katey

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Answered: Katey Gold on November 8, 2019

Hey David, great news!! Our new app is finally live 🎉 Download Sendible Publish from the app store: https://apps.apple.com/gb/app/sendible-publish/id1498075396 Katey

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Answered: Katey Gold on July 28, 2020

See more answers (2)

Your answer

Question on: Act-On

Is it difficult to switch from Act-on to another MAP if need be?

My company is considering purchasing Act-on. However we were left with the impression that the company makes it very difficult to switch to another MAP if need be. Has anyone successfully switched from Act-on to another MAP? If so how difficult was the process?

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I am glad that you are considering Act-On for Marketing Automation! Act-On embraces an open technology ecosystem; we have a plug & play strategy. We don't make you run your website on our system or blog on our platform or use a specific CRM, we give you the flexibility to use the applications you want or are already using across the organization. This ultimately reduces the complexity if you were to switch from Act-On to another MA vendor. Therefore, it would be less complicated to replace Act-On than any other MA vendor on the market. The difficulty question should really be posed to the vendor you plan to switch to. You will want to ask them how complex their implementation is and what do they provide as far as pro-serv or support to new customers on-boarding? I can speak for Act-On - we provide support for on-boarding and help with implementation, so if someone switches to Act-On we can assist with list and asset uploads and make it seamless to go from another system to ours. Please note that Act-On is designed to scale with your company's future growth and we will continue to innovate and provide the capabilities you need for effective online marketing. So, hopefully you find success with our platform and allow us to grow with your company.

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Answered: Paige Musto, MBA on October 15, 2015

Hi, we used Act On for several years, but this past spring, we were convinced to try out a platform that was specific to the CRM we are using. Long story short, we missed Act On and returned within a few months. To answer your question, however, it was easy to transition our data out of Act On and easy to transition all of that data back to Act On when we returned. The hard part was handling the data within the other MAP we tried using for those few months!

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Answered: Natalie Jackson on November 3, 2015

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Your answer

Question on: Bitly

Link Clicks Decreasing?

Hi There. We have bitly links on all of our email signatures to different pages on our website and google/facebook reviews etc. The strange thing is that the number of clicks sometimes is a lot less than the previous month when I do my monthly reporting. I can't see how this is possible as you can't do negative clicks on the links. The links were always increasing, as they should, for years but after the last few months a lot of the links are showing a decrease in actual number of clicks. Can anyone explain why this is happening? Any advice much appreciated.

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I've been facing the same problem with my website, https://www.roofersofarlington.com/, since last week.

Social Media Analytics Software Resources

Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Social Media Analytics Software

Social Media Analytics Software Articles

175+ Must-Know Social Media Statistics for 2025

10 Best Free Social Media Management Tools in 2024

The 10 Social Media Metrics You Can't Afford to Forget

Why Your Brand Should Use a Social Media Calendar (+Templates)

Social Media Data Mining – How it Works and Who's Using it

Ultimate Guide to LinkedIn Ads (+How to Use Campaign Manager)

Social Media Analytics Software Glossary Terms

Social Media Analytics Software Discussions

Social Media Analytics Software Reports