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Search engine optimization (SEO) services utilize a number of tactics to improve a website’s rank in search results and are used by businesses in a variety of industries. SEO providers often create or modify website content with keywords designed to improve a site’s ranking. Some content may be visible, while other content may be hidden in the website’s code. Another tactic used to improve a page’s ranking is a process known as link building, which works by getting external websites and social media pages to link back to a business's site. By using these tools to increase the visibility of a website during a search, consumers are more likely to find and engage with the business. Many businesses choose to supplement their SEO efforts with pay-per-click (PPC) advertising to increase the likelihood of being found during searches.
BFO believes in empowering each other to do great things. We are an international team of digital marketing experts helping each other, our clients, and our communities grow. Founded in 2009 as a search agency, we've since grown tremendously with our offices expanding from Chicago to London and Singapore. Our clients rely on us to consistently drive results through Paid Media, Organic Search, Analytics and Inbound marketing. We were proud to be named one of Ad Age's top ten places to work two y