### Contents

- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Topics**](#resources-topics)
- [**Reports**](#resources-reports)

# Sales Engagement Software Resources

##### Articles, Glossary Terms, Discussions, Topics, and Reports to expand your knowledge on Sales Engagement Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, [topics](#resources-topics) to contrast viewpoints, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Glossary Terms**](#resources-glossary_terms)
- [**Discussions**](#resources-discussions)
- [**Topics**](#resources-topics)
- [**Reports**](#resources-reports)

## Sales Engagement Software Articles

[![How Gartner Got Confused: Sales Engagement Is Not Sales Enablement](https://learn.g2.com/hubfs/g2-vs-gartner-blog.png "How Gartner Got Confused: Sales Engagement Is Not Sales Enablement")](https://www.g2.com/articles/gartner-sales-engagement-sales-enablement)

[
### How Gartner Got Confused: Sales Engagement Is Not Sales Enablement
](https://www.g2.com/articles/gartner-sales-engagement-sales-enablement)
All jokes aside, it’s a confusing time for sales professionals trying to find tools that can help them sell to buyers who just don’t behave like they used to.

[
 ![Michael Fauscette](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michael Fauscette")
MF

](https://learn.g2.com/author/michael-fauscette)

by Michael Fauscette

[![How to Build a Successful Business Development Team](https://learn.g2crowd.com/hubfs/business-development-team-featured-image.jpg "How to Build a Successful Business Development Team")](https://www.g2.com/articles/business-development-team)

[
### How to Build a Successful Business Development Team
](https://www.g2.com/articles/business-development-team)
Every business wants to acquire more customers, right?

[
 ![Izabelle Hundrev](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Izabelle Hundrev")
IH

](https://learn.g2.com/author/izabelle-hundrev)

by Izabelle Hundrev

[![What Does a Business Development Representative Do? (+Job Description)](https://learn.g2crowd.com/hubfs/business-development-representative-talking-on-phone.jpg "What Does a Business Development Representative Do? (+Job Description)")](https://www.g2.com/articles/business-development-representative)

[
### What Does a Business Development Representative Do? (+Job Description)
](https://www.g2.com/articles/business-development-representative)
It’s no secret that sales jargon can get tricky.

[
 ![Izabelle Hundrev](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Izabelle Hundrev")
IH

](https://learn.g2.com/author/izabelle-hundrev)

by Izabelle Hundrev

## Sales Engagement Software Glossary Terms

[![Machine Learning](https://learn.g2.com/hubfs/G2CM_GI702_Glossary_Article_Images-%5Bmachine_learning%5D_V1a.png "Machine Learning")](https://www.g2.com/glossary/machine-learning-definition)

[Machine Learning](https://www.g2.com/glossary/machine-learning-definition)

What is machine learning and why is it important as a software feature? Our G2 guide can help you understand machine learning and popular software with machine learning features.

by Anthony Orso

Explore our Technology Glossary

Browse through dozens of terms to better understand the products you purchase and use everyday.

[Find new features](https://www.g2.com/glossary)

## Sales Engagement Software Discussions

0

Question on: Mixmax
[What features am I overlooking besides reminders, scheduling and templates?](/discussions/what-features-am-i-overlooking-besides-reminders-scheduling-and-templates)

I know that sequences are there, but wonder if there are settings or integrations or other features I should be looking at.

Great question Leland. Our two most jaw-dropping features are... 1. Our Rules engine, which is like an even easier Zapier for sales. For example you can set up a Slack alert for anyone who opens your email 3x times, which prompts the perfect follow-up. More here: https://success.mixmax.com/article/191-rules 2. If you use Salesforce, our Autocreate feature can prompt you to create new Leads or Contacts, with all the fields you care about without leaving Gmail. Check it out here: https://success.mixmax.com/article/309-automatically-create-new-leads-in-salesforce Hope this helps! Mike, Director of Marketing, Mixmax

Answered: Michael McEuen on November 19, 2019

Hello Leland , -There is a feature that helps you track your emails , It is the tracking feature ! - you can track your email , which means that any time you send an email , you get notified when the reciever has oppend it or has downloaded the enclose file . This is actually an amazingly eficent feature that you musn'yt neglect . 

Answered: Nasser JERBI on November 27, 2019

Hi Leland - along with what the others have already shared, I used Mixmax while working in Customer Success at two different SAAS organizations. I love this product and no, I do not work for them! Another great feature that really proved to be an asset is the ability to enter the "Enhancements" like yes/no questions, call to action buttons, and multiple choice questions. I draw attention to this feature because one of my companies ran several A/B tests where on one side we utilized the different enhancements (making it "easier" for the respondent to answer what was was needed from them) and on the other side, we expected the recipient to reply typically, to the thread. We found (in every test we did) that recipients were almost always TWICE as likely to respond if they only had to click a button in the email vs. hit the reply and just type even something as simple as "yes" in response. Hope this helps :) 

Answered: Christi Mulligan on April 23, 2020

There's a new feature called "Side Chat" where you can privately discuss an email with the colleagues of your choice without using bcc or forwarding which adds additional emails to the string

Answered: Neil Inn on May 21, 2020

[See more answers (3)](javascript:void(0);)

[Your answer](/discussions/what-features-am-i-overlooking-besides-reminders-scheduling-and-templates/comments/new?remote=true)

0

Question on: Fullcast
[Can I get it for free?](/discussions/can-i-get-it-for-free)

As a freelance designer on the side I could really use a tool like this, especially with English not being my native language, writing content is particularly challenging.

Yes, they have a 7-day free trial no credit card is required.

Answered: Stephen G. Barr on October 30, 2022

Absolutely yes, you can use it for free, every month you have 10 credits to spend.

Answered: Jesús Antonio Vizcaíno Jiménez on June 23, 2022

Yes. It has free trial. 

Answered: Billy Ombima on June 23, 2022

[See more answers (2)](javascript:void(0);)

[Your answer](/discussions/can-i-get-it-for-free/comments/new?remote=true)

0

Question on: Highspot
[For few odd scenarios there is no need to track and email or a pitch, it would be great if Highspot can offer a simple feature to use a document link in an email w/o going through the pitch template.](/discussions/36871-for-few-odd-scenarios-there-is-no-need-to-track-and-email-or-a-pitch-it-would-be-great-if-highspot-can-offer-a-simple-feature-to-use-a-document-link-in-an-email-w-o-going-through-the-pitch-template)

Hi Pankaj, Thank you for your question. I've just sent you a follow up response via email. -David

Answered: David Stevens on January 27, 2021

[Your answer](/discussions/36871-for-few-odd-scenarios-there-is-no-need-to-track-and-email-or-a-pitch-it-would-be-great-if-highspot-can-offer-a-simple-feature-to-use-a-document-link-in-an-email-w-o-going-through-the-pitch-template/comments/new?remote=true)

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## Sales Engagement Software Topics

[

Sales Engagement Software Questions

10 discussions

Sales Engagement

Sales engagement software streamlines the sales process through integrations with sales communication channels and tools, management of sales messaging and...

by Clara F.

](https://www.g2.com/topics/sales-engagement)

## Sales Engagement Software Reports

Mid-Market Grid® Report for Sales Engagement

Summer 2026

G2 Report: Grid® Report

Grid® Report for Sales Engagement

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Sales Engagement

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Sales Engagement

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Sales Engagement

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Sales Engagement

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Sales Engagement

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Sales Engagement

Spring 2026

G2 Report: Grid® Report

Grid® Report for Sales Engagement

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Sales Engagement

Spring 2026

G2 Report: Momentum Grid® Report