### Contents - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) # Revenue Operations & Intelligence (RO&I) Software Resources ##### Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Revenue Operations & Intelligence (RO&I) Software Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [feature definitions](#resources-glossary_terms), [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data. [ContentsExpand/Collapse Contents](#) - [**Articles**](#resources-articles) - [**Glossary Terms**](#resources-glossary_terms) - [**Discussions**](#resources-discussions) - [**Reports**](#resources-reports) ## Revenue Operations & Intelligence (RO&I) Software Articles [![The Emerging Market for Revenue Operations and Intelligence Software](https://learn.g2.com/hubfs/RO&I-BB.jpg "The Emerging Market for Revenue Operations and Intelligence Software")](https://www.g2.com/articles/the-emerging-market-for-revenue-operations-and-intelligence-software) [ ### The Emerging Market for Revenue Operations and Intelligence Software ](https://www.g2.com/articles/the-emerging-market-for-revenue-operations-and-intelligence-software) Data forms the core of every business decision made today. However, disparate and siloed data disconnect processes, technologies, and people across various go-to-market (GTM) teams. Organizations have realized the importance of aligning their sales, marketing, and customer success teams to work together to utilize available data instead of just focusing on individual team goals. This is where revenue operations & intelligence (RO&I) software enters.  [ ![Blue Bowen](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Blue Bowen") BB ](https://learn.g2.com/author/blue-bowen) by Blue Bowen [![Increased Adoption of Revenue Operations Leads to New G2 Category](https://learn.g2.com/hubfs/revenue%20report.jpg "Increased Adoption of Revenue Operations Leads to New G2 Category")](https://www.g2.com/articles/revenue-operations-software-category) [ ### Increased Adoption of Revenue Operations Leads to New G2 Category ](https://www.g2.com/articles/revenue-operations-software-category) Over the last few years, businesses have started to understand that in order to retain customers and drive more predictable revenue, there needs to be better alignment with customer data across departments that are involved with influencing revenue.  [ ![Michael Gigante](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michael Gigante") MG ](https://learn.g2.com/author/michael-gigante) by Michael Gigante ## Revenue Operations & Intelligence (RO&I) Software Glossary Terms [![Sales Mix](https://learn.g2.com/hubfs/G2CM_GI428_Glossary_Article_Images-%5BSales_Mix%5D_V1b.png "Sales Mix")](https://www.g2.com/glossary/sales-mix-definition) [Sales Mix](https://www.g2.com/glossary/sales-mix-definition) Sales mix is the portion of a single product’s sale within a company’s total sales. Learn more about how to calculate and improve it. by Sagar Joshi Explore our Technology Glossary Browse through dozens of terms to better understand the products you purchase and use everyday. [Find new features](https://www.g2.com/glossary) ## Revenue Operations & Intelligence (RO&I) Software Discussions 0 Question on: Outreach [How are you leveraging buyer intent data into your sequences?](/discussions/how-are-you-leveraging-buyer-intent-data-into-your-sequences) What sources of buyer intent data are you using and how do you make that a part of your sequences in Outreach? HI Chad, here are a few resources that may help. I'd love to hear what others are doing as well. And if you need more ideas or strategic direction, reach out to your account team. Outreach Blog - https://www.outreach.io/blog/focus-your-account-based-selling-with-intent-data Outreach + Bombora eBook - https://bombora.com/close-deals-faster-using-automation-and-intent/ Outreach intent score FAQ - https://support.outreach.io/hc/en-us/articles/360045705513-Outreach-Buyer-Intent-Score-FAQs Answered: Chris Branding on November 5, 2021 [Your answer](/discussions/how-are-you-leveraging-buyer-intent-data-into-your-sequences/comments/new?remote=true) 0 Question on: Backstory [Can Salesforce be synced with People.ai?](/discussions/can-salesforce-be-synced-with-people-ai) Are we able to sync info from Salesforce to People.ai? Specifically meetings set each week Yes, absolutely Answered: Terry Teal on June 28, 2022 [Your answer](/discussions/can-salesforce-be-synced-with-people-ai/comments/new?remote=true) - [‹ Prev‹ Prev](/categories/revenue-operations-intelligence-ro-i/resources?discussions_page=11) - [1](/categories/revenue-operations-intelligence-ro-i/resources) - [2](/categories/revenue-operations-intelligence-ro-i/resources?discussions_page=2) - … - [8](/categories/revenue-operations-intelligence-ro-i/resources?discussions_page=8) - [9](/categories/revenue-operations-intelligence-ro-i/resources?discussions_page=9) - [10](/categories/revenue-operations-intelligence-ro-i/resources?discussions_page=10) - [11](/categories/revenue-operations-intelligence-ro-i/resources?discussions_page=11) - 12 - Next ›Next › ## Revenue Operations & Intelligence (RO&I) Software Reports Mid-Market Grid® Report for Revenue Operations & Intelligence (RO&I) Summer 2026 G2 Report: Grid® Report Grid® Report for Revenue Operations & Intelligence (RO&I) Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for Revenue Operations & Intelligence (RO&I) Summer 2026 G2 Report: Grid® Report Momentum Grid® Report for Revenue Operations & Intelligence (RO&I) Summer 2026 G2 Report: Momentum Grid® Report Small-Business Grid® Report for Revenue Operations & Intelligence (RO&I) Summer 2026 G2 Report: Grid® Report Enterprise Grid® Report for Revenue Operations & Intelligence (RO&I) Spring 2026 G2 Report: Grid® Report Small-Business Grid® Report for Revenue Operations & Intelligence (RO&I) Spring 2026 G2 Report: Grid® Report Mid-Market Grid® Report for Revenue Operations & Intelligence (RO&I) Spring 2026 G2 Report: Grid® Report Grid® Report for Revenue Operations & Intelligence (RO&I) Spring 2026 G2 Report: Grid® Report Momentum Grid® Report for Revenue Operations & Intelligence (RO&I) Spring 2026 G2 Report: Momentum Grid® Report