E-Commerce Personalization Software Resources
Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on E-Commerce Personalization Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.
E-Commerce Personalization Software Articles
Highlights From the G2 Fall 2022 E-Commerce Reports
The e-commerce software market experienced significant changes in the past quarter caused by market corrections, changes in buyer behavior, and supply chain challenges. To understand how these changes impacted users, I analyzed the most recent G2 e-commerce reports data for fall 2022.
by Gabriel Gheorghiu
A Better Future for Digital Storefronts with E-Commerce Personalization
The COVID-19 pandemic brought about changes to many industries, including one of the most sought-after ones, the retail sector. From suppliers, manufacturers, distributors, wholesalers, and retailers to consumers, everyone was exposed to the vulnerabilities and consequences of the pandemic. Amidst this health and economic crisis, consumer shopping behavior changed entirely. Businesses realized the power of digital transformation and added a virtual storefront to their brick-and-mortar store as consumers adapted to shopping online.
by Subhransu Sahu
What Is Social Commerce, and Why We Created a New Category for It
The fact that social media is critical for e-commerce is obvious. There are billions of users on social media platforms, and many of them buy online. It is estimated that the number of social media users worldwide will reach 5.85 billion by 2027. In addition, sellers also use social media to share and promote their products—the value of social commerce sales worldwide is estimated at 2.9 trillion dollars by 2026.
by Gabriel Gheorghiu
Hybrid Shopping Trends in 2022
This post is part of G2's 2022 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Gabriel Gheorghiu
2021 Trends in E-Commerce and Industry 4.0
This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Gabriel Gheorghiu
Why You Need an E-Commerce Strategy and How to Create One
If you sell online, you surely use an e-commerce platform or shopping cart software to create and manage your online store, track inventory and payments, and maybe personalize your buyers’ shopping experience. But your competitors also use similar tools—so what is your competitive advantage?
by Gabriel Gheorghiu
How to Choose the Best E-Commerce Software for Your Business
If you are reading this, you have internet access and have probably already tried to buy something online. That's what e-commerce is about, at least from a buyer perspective. When it comes to sellers, things can be a lot more complicated.
by Gabriel Gheorghiu
How to Balance Consumer Privacy and Personalization in Marketing
Every day, consumers are inundated with generic advertisements on billboards, subway ads, and TV and radio commercials.
by Stephanie Graham
E-Commerce Personalization Software Glossary Terms
Explore our Technology Glossary
Browse through dozens of terms to better understand the products you purchase and use everyday.
E-Commerce Personalization Software Discussions
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Question on: Insider One
Is it possible to send personalized product recommendations on web push?
Is it possible to send personalized product recommendations on web push?
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Yes indeed, brands can use Insider's marketing automation solution, Architect, to send product recommendations on web push. Brands can send these recommendations based on user's interests and affinities to ensure that these recommendations are contextual and personalized. Not just that, with Architect, brands can send recommendations across web push, app push, email, SMS, and WhatsApp - all in a single campaign too, as desired by the brand and the goal of the campaign.
Learn how easy it is to send recommendations across channels - https://useinsider.com/individualize/journey-orchestration/
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Question on: Insider One
How can Insider help personalize experiences while respecting customers’ privacy?
How can Insider help personalize experiences while respecting customers’ privacy?
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Since brands and retailers could no longer use third-party cookies to track website visitors’ behavior or collect data to help them build personalized experiences, marketers are now relying on first-party data for contextual targeting.
Insider’s cookieless personalization solution allows them to continue benefiting from a personalized online experience. Insider makes this happen by letting brands obstruct all user-activity tracking before explicit consent is provided, ensuring compliance with global regulations like GDPR and CCPA.
So brands can still deliver relevant experiences for ‘opted-out’ customers by triggering personalized onsite experiences based on contextual data – such as device type or page URL – which does not contain user information.
Learn more about Insider's Cookieless Personalization - https://useinsider.com/cookieless-personalization-solution/
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Question on: Moosend
What is Moosend used for?
What is Moosend used for?
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sending emails seamlessly and create custom landing pages
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I use moosend for mass emailing to my clients.
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The main application for Moosend is as a comprehensive platform for marketing automation. It makes subscriber management, automation workflows, and email marketing campaigns easier. With the help of Moosend, businesses can create and send targeted email campaigns, create eye-catching newsletters, set up automated responses, and use comprehensive reports and analytics to assess the success of their campaigns. It is a complete solution for companies looking to improve customer engagement and their digital marketing strategies because it also provides tools for creating landing pages and managing contact lists.
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Moo send is great for sending monthly newsletters to keep in touch with your prospects. Not for transactional emails in e-commerce.
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E-Commerce Personalization Software Reports
Mid-Market Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Enterprise Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Momentum Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for E-Commerce Personalization
Spring 2026
G2 Report: Grid® Report
Enterprise Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Small-Business Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Mid-Market Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Grid® Report
Momentum Grid® Report for E-Commerce Personalization
Winter 2026
G2 Report: Momentum Grid® Report









